Subtitled “The Monochromatic One,” this latest installment of Nike‘s “The Ones” video series centers around photographer Tom Gould, a New Zealand native who splits his time between Auckland and New York City. Featuring cinematography from Reel Good and directed by Gould himself, the short film is beautifully shot and poignant. It tells the story of Gould’s journey, rooted in an interest in hip hop and graffiti culture. From a wide-eyed beginner to the self-assured, self-made artist that he is now, his white on white Air Force 1s have remained a fixture throughout his evolution. Check out the video below.