It is said that the best form of marketing is the kind that does not feel like advertising. “Firefly” is an amazing short film created by Czech Republic production company, http://samadhiproduction.cz/”>Samadhi Production. Utilizing the nimble http://jamcopters.cz/en/”>Jamcopters, a remote-controlled helicopter, they achieved smooth panning and bird’s eye view shots. Although this video does not have a concrete narrative, it draws the curious viewer into the story of a lone skater riding a Tron-like glowing board through the city of Brno. For those keen to find out the methods employed to create the stunning footage, take a look at the behind-the-scenes video and check their tricks.