Maybe because of his Midwestern upbringing, or perhaps it’s his experiences working at Ralph Lauren, Gap, and J. Crew, but there is a certain affableness to Todd Snyder‘s clothing, much like the designer himself. Needless to say, it is the same homeliness you will find in Snyder’s latest collaboration with Champion. Together with Ned Munroe, Chief Designer at Champion, and Joanne Sessler, Designer Director for the classic American label, Snyder recreated scenes he found on vintage photographs belonging to the storied New York Athletic Club with Champion’s archival designs.
A focus on American sportswear, tailoring, and materials, the collection, billed as “City Gym,” will consists a full range of 35 pieces, from thermal long-sleeve crewneck tees and sweatshirts to garment dyed tees, all in familiar colors palettes such as oatmeal heather, stone, grey, crimson, vintage green, and washed royal. There will also be preparatory school staples such as wool flannel varsity jacket, merino wool varsity sweaters, and waxed duffel coats, within the collection. Each design to include a 1950s styled Champion label with a “T.SNYDER” marking in handwritten font, a reference to Snyder’s own gym uniforms when he was still in school.
Currently on display at PROJECT Show New York in Pier 92, the Todd Snyder x Champion “City Gym” Collection will be available starting on August 2013 through select retailers with Todd Snyder account.