A-Trak & So Me Unite for adidas Originals

By - April 11th, 2013

A Trak & So Me Unite for adidas Originals

Having joined forces for the http://freshnessmag.com/2013/03/05/adidas-originals-springsummer-2013-unite-all-originals-campaign-launch/” target=”_blank”>”Unite All Originals” initiative from http://adidas.com/com/originals/” target=”_blank”>adidas Originals, acclaimed turntablist http://djatrak.com/” target=”_blank”>A-Trak and French animator So Me get a star turn in the latest release from the global campaign. The short video finds So Me applying his signature touch on a vinyl record before passing it off to A-Trak, who unleashes a sonic barrage while So Me’s illustrations spring colorfully to life, providing an arresting visual component to the cascading aural backdrop. The result is a collision of artistry, embodying the spirit of the “Unite All Originals” theme.  Press play on the video below.

A Trak & So Me Unite for adidas Originals
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