“The Superstar was originally championed solely by top-level ball players…”
When it made its 1969 debut in New York City, the adidas Superstar was the first, if not the only, all-leather low-top sneakers available at the time. Almost instantly, these Pro Model basketball sneakers and their shell-toe designs propagated from the wooden floor of Madison Square Garden to the concrete playgrounds of Harlem. Through that rapid transition, it also took on a trend-setting quality and by the 1980s, the adidas Superstars was the must-have fashion statement for upcoming rap stars and graffiti artists.
This summer, the Trefoil brand will honor this standard–bearer once through its adidas Consortium initiative. Now known as the adidas Originals Superstars 80s, designers tapped into the past first with an all-white leather construct. Then, they included sets of extra laces for wearer to mix and match with their apparel. Finally, subtle accents in embossed snakeskin and “spray paint” details to highlight its storied history as one of the first sneakers to have animal prints and its place in New York City’s urban lore.
The adidas Originals Consortium Superstars 80s “Back In The Day” Collection, in red, yellow, and black color schemes, will be available through select adidas Originals and adidas Consortium retail locations next weekend on June 8th.
Release Date: June 8th, 2013 (Saturday)