Here is a sneak preview of the Fall/Winter 2013 Collection from SWG Black Platinum. During the 60s and 70s, white British musicians began to produce their own rendition of Blues Rock music. Often referred to as Blue Eyed Soul, this movement influenced hip-hop culture later on in the 80s and 90s. SWG Black Platinum takes inspiration from this Blue Eyed Soul era, dubbing their upcoming collection, Black Eyed Soul. The collection utilizes winter favorites such as tweed and tartan checks, giving the garments a British twist. These pieces are currently offered as a pre-order from SWG Black Platinum online shop on ZOZOTOWN.