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Freshness Conversations: JP Hudson, Owner of Sneaker FF

Freshness Conversations: JP Hudson, Owner of Sneaker FF

Left: Store Manager – Curtis Fitzgerald | Right: Owner – JP Hudson

South Carolina may be famous for resort destinations and historical Civil War landmarks, but if Tennessee transplant JP Hudson has his way, the Palmetto State will soon be known as home to one of the country’s premier sneaker boutiques. Hudson originally developed the idea for Sneaker FF while working part time at Foot Locker, as he pursued his graduate degree in The Citadel’s MBA program. (His passion for sneakers had been sparked at an early age, fostered by a mother who would take him to the local sneaker shop once a month.) Armed with an MBA and real-world insight into the sneaker marketplace, Hudson cut the ribbon on Sneaker FF on November 3, 2012. It was the realization of a dream come true and the culmination of plenty of hard work, and the good people of Charleston, South Carolina, are fortunate to reap the rewards.

Sneaker FF is set in a historic Charleston carriage house, where a warm exposed-brick aesthetic goes hand in hand with a welcoming atmosphere. Hudson recently sat down with Freshness to detail the challenges he faced in opening the picturesque boutique, as well as what the future holds for Sneaker FF.

Sneaker FF
237 King St Unit D | Map
Charleston, SC 29401

  • Interviewed by: Yu-Ming Wu | Photography by: Curtis Fitzgerald | Intro by: John Kim
  • Links:  sneakerff.com