For the top 1% of the world, wearing high-fashion apparel on an everyday basis is a sustainable practice. But for those of the middle class that don’t belong to such a reality, don’t worry. There’s this cool store called Target and it’s the blue-collar’s connect to legit luxury goods.
For the past decade, Target (pronounced “tar-jéh” for those in the know) has been launching mayhem-inducing, high fashion-low cost collaborations with very successful responses. The first collections produced were ones created by Isaac Mizrahi, Luella Bartley, Paul & Joe, and Patrick Robinson, which were then upgraded to collections by Rodarte, Alexander McQueen, and Proenza Schouler. This time around, Target is partnering with acclaimed designer Phillip Lim, the creative director of the eponymous line 3.1 Phillip Lim, on an exclusive Fall/Winter 2013 collection that features menswear alongside womenswear fashioned in Lim’s signature “pedigree minus prudence” style.
Officially titled “3.1 Phillip Lim for Target“, the collection will be comprised of apparel and accessories, including shoes, bags, and travel accessories. For those of you that are familiar with Lim’s classic pieces, there’s an affordable version of the 3.1 Phillip Lim Leather and PVC 31Hour Bag, a cameo-print top and pants ensemble that channels the cut-out design of his Fall 2012 Menswear runway looks, and an underlying color-block scheme of black and gray that succinctly conveys Lim’s “elegant anarchist” technique.
The entire collection will be available starting September 15th, 2013 at most Target stores and via its online shop, but from the hype it’s garnering now, we predict the clothes won’t be there for long.