Nike Air Max 90 Ice – Officially Unveiled

By - January 2nd, 2014

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The upcoming Nike Air Max 90 Ice embodies the original intent of the Nike Air Max line — namely, giving visibility to the invisible. The shoe also takes inspiration from the “Ice” edition of the Nike FuelBand, utilizing a translucent outsole to showcase the Phylon construction. Translucence is also highlighted on the shoe’s upper, taking the form of see-through Hyperfuse construction that showcases the computer-generated geometric graphics, rendered in a mix of neon green, grey and blue shades. Complementary hits of neutral grey cover the laces, lining and midsole wedge, while the shoe’s signature Swoosh and mudguard in the form of seamless black overlays keep the Air Max 90 DNA intact. Look for the kicks to hit Nike Sportswear retailers later this month.

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