HOOD BY AIR – Fall/Winter 2014 Collection Film | “FUCCBOI” by Jack Heller & Matthew Williams

By - February 9th, 2014

A distortion of time and space, a flash of flesh, bling and sexuality, and finally, the free flowing wigs in blond forms and brunette silhouettes… Even though “FUCCBOI”, the latest fashion film from label HOOD BY AIR, won’t give away too much about the upcoming Fall/Winter 2014 Collection. It does, however, explore the creative mindset of Shayne Oliver, the HBA’s creative director. By the multi-talented Matthew Williams and Jack Heller, with music from Total Freedom, this “study of behaviour, style and movement that focuses on the interplay between dramatic performance and trashing” is now available for view on SHOWStudio‘s YouTube channel.

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Directors: Matthew Williams & Jack Heller
Music: Total Freedom
Editor: Scott Schuler
Visual Effects: Brian Magarian
Actorts: Akeem Smith, Ashland Mines, Mykki Blanco, Raul de Nieves, Raul Lopez, Cassandra Ebony, Ian Isiah, Telfar Clemens