Tapping fresh new talent to revitalize some of the brand’s tried and true silhouettes, PUMA teams up with New York designer and illustrator Sophia Chang for its upcoming “Brooklynite” pack. The focus here is on the PUMA Disc Blaze segment of the project, featuring contrasting black and white tonal colorways accented with details that give the nod to the Chang’s hometown roots: namely, there’s the “Brooklynite” inscription on the midsole, as well as “Believe the Hype” print across the heel and pull tab. Check out detailed looks below, and expect the collection to launch starting July 2014 through select PUMA retailers, including Afew.
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