"The Story of Vans" Celebrates the Brand's 50-Year Heritage

The Van Doren spirit lives on
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The Van Doren spirit lives on

Today marks the official 50-year anniversary of Vans, the original action sports footwear and apparel brand that launched March 16, 1966, in Anaheim, California. Originally founded as a small family-owned company, Vans continues to carry on the Van Doren spirit 50 years on, fostering creative expression through action sports, art, music and street culture. The celebration of its rich heritage is expressed through a new campaign video, "The Story of Vans," which can be enjoyed above.