Juncture – A Curated Look At Menswear
In the introduction to his 1996 book, Style and the Man, designer Alan Flusser wrote, “…the most expensive clothes a man will ever buy are those that he rarely wears…” Though the quote was made more than a decade ago, Flusser’s notation holds true today, if not … READ MORE
Nike Sportswear China – Destroy To Create | Preview
By the mean of destruction does not necessary equate to end of all. Instead, a re-birth of sort can come from it. So in honoring the ideals of its Destroyer Jacket, Nike and Nike Sportswear China enlisted a group of creative types to help it realize those … READ MORE
Nike Running Fall/Holiday 2010 Greater China Media Summit | Event Recap
While soccer has dominated most of the world’s cardio-vascular activity (yes, we do believe cheering counts as cardio if you do it long and hard enough), after Spain had taken home the much coveted 2010 FIFA World Cup trophy, Nike unwinds from all the FIFA action and … READ MORE
Freshness Turns 7 Years Old – Thank You!
The past month, Freshness Magazine quietly celebrated our 7th anniversary. We want to take this opportunity to thank our many editors, contributors, and supporters. But most of all, we want to thank our daily readers and occasional visitors for making Freshness Magazine what it is … READ MORE
Fresh Celeb: Nike Dunk SB Air Force 1 – Ms. Pacman Dunk | DJ Clark Kent
After a hectic week, Freshness brought our good friend from NYC, DJ Clark Kent, around the sights and scenes of Taipei, Taiwan. Kent, who was in town for the Nike IAM1 Journey Event, not only fashioned a new Nike Air Max Lebron VII (7) at the grand … READ MORE
Freshness Feature: An Interview with the Designers of Nike Air Maxim 1
As the proverb goes, “your eyes don’t lie”. For some people, seeing is believing, and that’s what Nike’s legendary footwear designer, Tinker Hatfield tapped into when he created the original Air Max 1. With a visible Air Unit that is an icon in itself today, the see-through and exposed air cushion inspired by Centre Pompidou in Paris had become an integral part of Nike’s Air Pack today… READ MORE
Freshness Giveaway: Nike Air Maxim 1 – Sport Red
To help kick off the summer season and celebrate the return of an old classic, Freshness and in association with Nike Taiwan will be giving away a pair of the highly anticipated Nike Air Maxim 1 in Sport Red in size Mens US 9. To enter, simply … READ MORE
Nike + Lance Armstrong – LIVESTRONG Products
Along side the introduction of its most ambitious initiative for 2009, the Stages Global Art Exhibition to benefit the fight against caner. Nike and Lance Armstrong’ss LIVESTONG foundation also previewed upcoming editions from the LIVESTRONG Collection this past Saturday. READ MORE
New Balance x A.R.C. – M1300 Asia Release
After its debut in North America and Japan, the special collaboration between New Balance and NY-base A.R.C. is set to release this Saturday, February 21st. In anticipation of the launch, Taipei’s trend-setting store INVINCIBLE went through a full window treatment, quite literally. Visitors to the store could … READ MORE
Nike Singapore – New Flagship Store – NIKEiD Studio
Nike Singapore will be opening the first Nike flagship store tomorrow, November 28th, in the famed Orchard Road located at Wisma Atria Shopping Centre. The Nike Wisma Atria flagship store will offer exclusive products and services, such as the new NIKEiD Studio. To kick off the scheduled … READ MORE
