2011 Porsche Cayman R | Video

One of the most popular and accessible cars from the Porsche line-up, the Cayman R, has been put on a diet and is now an improved version of the Cayman S, as it is 121lbs lighter, sits 20mm lower and can sprint from 0-100km/h in five seconds. With a new 3.4L, six-cylinder powerplant, the new Cayman R is able to whip out 330HP, and can top out at 282km/h. The new Cayman R was unveiled at the Los Angeles Auto Show, and will be available in February 2011 for those who would like something snazzier than the Boxster, but still keep it affordable. via: WCF

by: | November 18, 2010
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SOLEBOX x adidas Equipment Support Pack

Built with enhancing the athletes’ performance in mind, the adidas Equipment, EQT for short, was a fuss-free, no-nonsense shoe that was all about training. Since the series was first introduced some two decades ago, the shoes had grown from simply performance numbers into a collaborative favorite as well. This season, Solebox has worked with the low top adidas Equipment Support to dress it in the classic red and black colorways for the holidays. With a simple white and grey body with red stripes and black accents, the edition rings quite a traditional bell in terms of sneaker colorway. Set to be released only in stores on December 11 due to extremely limited numbers, these will come with a special carrier bag.

by: | November 18, 2010
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VANS OTW Fraizer Shoes   Forest/BLK/Sun

Fresh from the VANS OTW collection for the grown skaters looking for something more mature that is still compatible with their bags of tricks is the low-top Fraizer in a military and hunting inspired colorway. The low-top Fraizer is made from a mix of pig suede with leather fabrication, comes with synthetic suede lining, and of course, the skater’s favorite vulcanized soles. The colorway is a subtle mix of olive green with orange leather collar and insoles, with black waxed laces and accents to add more depth to the style. The sneakers are currently available at select retailers like Urban Industry for those who fancy a little military-grade toughness when they push.

by: | November 18, 2010
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Audi A7 Berlin Poster Advertisement In The Making | Video

200 cans of spray paint, 14 days, four artists, one canvas, one vision. Add all these together with a dash of creativity and toast with passion, the result is the new Audi A7, like you have never seen before. Instead of printing out segments and gluing them to the building like most advertisements do, opted for the meticulous and the skilled, and enlisted the help of four artists to spray paint their latest ad by hand. Dedication never looked so good, and the work definitely lived up to its tag line “Nothing is as inspiring as a blank sheet of paper, it is the opportunity to create something great”.

by: | November 18, 2010
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Clae   Sample Sale | Los Angeles

Sure, it is not turkey day yet, but for those who have been veterans of holiday shopping, we know the woes of long lines and at times, disappointed goods. Clae is offering a shopping opportunity for the early birds with a one day only sample sale for those living in the Los Angeles area. The sale will be held at the BPMW showroom in Los Angeles, and will be open only from 9AM to 3PM.

by: | November 18, 2010
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B.o.B.   Dont Let Me Fall | Official Video

22 year-old hip hop artist, B.o.B, had ascended to fame rather speedily in the past year, delivering one hit after another, and has been nominated for two awards, Best Breakthrough and Best Hip Hop Artist for the American Music Awards. Perhaps in response to his success, B.o.B had just released the official video to “Don’t Let Me Fall”, and the artist reflects upon how all the success that came by seems surreal. Check out the video after the jump, and don’t forget to tune in to ABC for the American Music Awards on November 21.

by: | November 18, 2010
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FriendsWithYou   Rainbow City Exhibition

The ever-adorable FriendsWithYou will be opening up another exhibition, inviting all to spend some fun time in the sun this December. The new exhibition “Rainbow City”, is quite similar to the “Wish Comes True” Festival held this summer, in the sense that large-scale installations are put up outdoors, and promotes audience interaction. “Rainbow City” is inspired by Holi, a Hindu festival which comprises of throwing brightly colored water and powder at each other. So, starting from December 2, Miami Design District will be filled with air-filled sculptures that visitors can touch and explore, and aside from visual elements, the exhibition will also include sound elements that will further enhance the sensory experience. According to OHWOW, who is hosting the exhibition in association with Dacra, “[the] overall installation creates a surreal landscape of psychedelic scenery intended to provoke a religious and childlike awareness, simultaneously.”

by: | November 17, 2010
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Need For Speed x FRESHNESS | GIVEAWAY

And cue drumroll as everyone over here at Freshness wraps up our last two giveaways (winners to be announced very soon!), we are starting another giveaway! This time, it is the extremely covetable and rare Need For Speed-Hot Pursuit PS3 Box Set. That’s right, this is the specially customized Need For Speed PS3 box set that is only gifted, and not sold. Aside from the specially rendered box, the PS3 has been emblazoned with the Need For Speed logo as well, and the set comes with a controller, the console, and of course, a box to carry it in. To enter the giveaway, simply follow the steps after the jump:

by: | November 17, 2010
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VisionRacer VR3   Racing Simulator

Whether you are on team Need for Speed Hot Pursuit or on team Gran Turismo 5, don’t detract from your gaming experience without a proper set up. VisionRacer has created an impeccable Racing Simulator for your gaming needs that will have you simulate actual racing at home. Just prep the gorgeous man-seat with surround sound speakers, 2.1 or 5.1, an LCD HDTV, a G27 Logitech Wheel and a PS3 or PC, you will be set to floor it and go. Quite perfect for those who are looking to couch-potato it out this winter.

by: | November 17, 2010
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Carhartt   Fall/Winter 2010   Heritage Collection

First established in 1889 in Detroit for the hard-laboring American workers by Hamilton , Carhartt had since moved on from the assembly line to the line-ups, and found quite a large loyal gathering beyond the stateside. With the evolution of the label, Carhartt had brought its expertise in durability and innovative design to a more contemporary audience with a fresh design perspective, especially in Europe and Japan. However, in paying tribute to the roots of Carhartt, the company has launched a special Heritage Collection.

by: | November 17, 2010
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atmos x adidas Originals   G SNK II Superstar 80s

adidas Originals and atmos get a little toxic, and light it up like it’s dynamite with a new collaborative Superstar 80s. While the Superstar 80s is indeed one of collaborators’ favorite canvases, the design of the Superstar 80s renders it slightly more challenging to refresh than say, the Forum Mid. However, took on the task and is out to shock with a new opulent mahogany snake skin upper, and doesn’t stop at just that– the details, lie under the black light. The new atoms exclusive G-SNK II Superstar 80s will glow in the dark! With clean white soles and shell toes, these are the three-stripes perfect for the day with just a bit of subtle wildness, but goes all out at night. If you are shy, just stay away from the black light. These will be available at rakuten for pre-order starting November 24, and will deliver at the end of December.

by: | November 17, 2010
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Opening Ceremony   TRON: Legacy Collection

If Sam Flynn took an off day from his light cycle and decided to wander the city in style, this would perhaps be his off-duty uniform. Opening Ceremony goes tres geek chic with another movie-inspired collection, this time, dipping its paintbrush in the futuristic blue palette of . The collection of apparel and accessories delivers a retro-techy palette of orange, black and blue, and adopts flexible stretch spandex for classic garments like the tulip dress and biker jacket. The references are easy to get but the styling subtle. Nothing screams, “I’m a huge nerd with a life-sized, DIY lightcycle at home”, but it speaks more of “I’m interesting and don’t let my good fashion sense trick you into thinking I don’t enjoy a little sci-fi”. The collection is currently available at , and for those who don’t live near the stores, they are also available online.

by: | November 17, 2010
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