Articles by: Freshness

BRANDBLACK: Form and Fashion

In today’s basketball sneaker landscape dominated by monster-sized companies, a few bold brands are elbowing their way the into the arena to compete. BRANDBLACK is one such competitor. Founder David Raysse is no hack new-jack designer looking to simply slap a new color scheme onto a retro model. With 15 years of experience, ranging for designs for Tracy McGrady as director of design for the basketball division at adidas to crafting…

The Game Plan by Champs Sports – Air Jordan 3 “Wolf Grey” Collection

Just a shade darker than the usual “Cement Grey” colorway, the upcoming Air Jordan 3 in “Wolf Grey” is the perfect in-between model to the original 1988 Air Jordan 3 Retro “White/Cement Grey” and “Black/Cement Grey”. Known as the first Air Jordan designed by the iconic Nike …

The Game Plan by Champs Sports – South Beach Collection

For its latest The Game Plan initiative, Champs Sports is passing the torch from the empire that His Airness built to the new kingdom that’s taking shape under the watchful eyes of King James. Dubbed as the South Beach Collection, the comprehensive style guide features a central …

Greats: The Footwear Company that could Change the Game

]It’s a tall order to suggest that you can re-shape the sneaker world, yet that’s exactly what Greats is setting out to do. Spearheaded by Ryan Babenzien and Jon Buscemi, Greats is motivated by the desire to shift the landscape in the footwear industry by giving the consumer access to high-quality selections at the lowest prices in the…

Fresh + Creative – Grotesk

The work of Kimou Meyer, aka Grotesk, has been an integral part of streetwear and sports design for years. You may not know it, but his work has adorned designs for Nike, Uniqlo, Alife, Stussy, Only NY, and many others. An angular, accented Swiss-born artist with a penchant for whimsical provocation has slowly…

The Game Plan by Champs Sports – Jordan Carmine Collection

The Game Plan by Champs Sports is kicking off its 2014 season with the launch of a true classic. There is a general understanding for those of us who rocks Air Jordans that they are more than just sneakers. For us, they convey a lifestyle, one which …

Chaos At Supreme x Nike Foamposite Campout

A rumor a few months back called for a Supreme collaboration version of the popular Nike Foamposite sneaker. Many quickly turned down the idea as something Supreme would never do. We certainly didn’t think so either. The early rumors called for the Supreme “Box Logo” across the …

The Game Plan by Champs Sports – Nike LeBron 11 “Graffiti” Collection

Often heard about but seldom seen, the Nike Zoom LeBron 4 “New York” became a near myth-like entity among fans since it was only available through the Nike LeBron Pop-Up Shop in SoHo, New York, back in 2006. Commonly known as the Nike Zoom LeBron 4 “Graffiti”, …

VANS OTW Alomar Geo Pack – Spring 2014

For Spring 2014, Vans OTW is releasing the “Geo Pack” consisting of two colorways of the Alomar, one Black/White and the other Grey/White. The black colorway uses premium leather throughout the upper while the grey colorway uses canvas. Both shoes feature a laser-etched geometric design around the …