Articles by: Yu-Ming


Gillette Fusion Proglide Styler Pack | Review

At under twenty dollars, the Gillette Fusion Proglide Styler Pack may be one of the best investments and most necessary item in any guy’s styling station (or simply bathroom). This neat little gadget is slim and sleek, allowing for easy maneuvering for an even trim–with three combs … READ MORE


The Creator: A Conversation with Edison Chen of CLOT

In the simplest sense of the concept, its the coagulation of creative types, cool trends, unique products, and fruition of ideas. At least that was CLOT’s mission statement when Kevin Poon and Edison Chen first started nearly 10 years ago. Of course, the brand evolved into something like a cornerstone… READ MORE


Freshness Excursion: Johannesburg, South Africa

Late in September 2012, Freshness was invited to South Africa to partake in the annual STR.CRD festival, which celebrates urban culture through activities in the areas of fashion, music, sneakers, graffiti, skate and dance (you can see our recap of STR.CRD 2012 here). So we hopped on … READ MORE


Giveaway Winner: Microsoft Windows Phone – Back-In-School Pack

Thanks to everyone who entered our giveaway for the Microsoft Windows Phone – Back-In-School Pack. And the winner is…


Freshness x Sneakerpedia Editor’s Crates: Yu-Ming Wu’s Air Max 1 Rotation

The Nike Air Max 1 is one of the most iconic sneakers from Nike’s rich heritage. Not only was it designed by the legendary Tinker Hatfield, it was also the first Nike Air shoe to feature a visible Max Air unit. It’s no surprise this model is … READ MORE


STR.CRD 2012 – Johannesburg, South Africa | Event Recap

STR.CRD is an annual festival with actives in the area of fashion, music, sneakers, graffiti, skate and dance in Africa. This, it’s third year was held in the young and hip Maboneng Precinct of Johannesburg, South Africa. The events were held over three days from September 27th … READ MORE


STR.CRD & Capsule Project Present: CONNECTED. Joburg x Berlin | Event Recap

Earlier tonight in Johannesburg, South Africa, STR.CRD and Capsule Project partnered to explore the relationship between of style and city culture with a presentation called CONNECTED. The partnership selected a group of South African stylists and a group of Berlin stylists for a project that proposes that … READ MORE


Microsoft Windows Phone x Freshness – Back-In-School Giveaway

Microsoft Windows Phone approached us recently to do a giveaway. We thought a back to school giveaway would be cool, but most of you were probably a bit hectic getting back in school and settled in. We decided instead to do a back-in-school giveaway so that … READ MORE


Giveaway Winner: EA Sports Madden NFL ’13 VIP Pack

Thanks to every one who entered our giveaway for the EA Sports Madden NFL ’13 VIP Pack. And the winner is…


PROJECT Show Las Vegas – G-Star RAW – Spring 2013 Preview

We are just getting started on the first day of PROJECT Show Las Vegas and the first stop we made was at G-Star (also refer to as G-Star Raw) to check out gear scheduled for Spring 2013. Back to denim basics was the keyword for Spring and … READ MORE


EA Sports NCAA Football 13 Road To The Heisman VIP Kit | Winner Announced

Thanks to every one who entered our giveaway for the EA Sports NCAA Football 13 Road To The Heisman VIP Kit. And the winner is…