Articles by: Yu-Ming

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BlackBerry PlayBook – First Impression

I’ve been actively using the BlackBerry PlayBook since receiving an early unit after the Blackberry Playbook NY Launch Party last week. The unit along with the software are both currently in Beta, but all should be finalized once the new tablet enters the market tomorrow (there’s a … READ MORE

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Kanye West Debuts Nike Air Yeezy 2 @ Coachella

The Coachella Valley Music and Arts Festival has become one of the most important annual music festivals in the world with major sponsors, flocks of music fans, celebrities and major acts. The festival ended last night and one of the worlds biggest act, Kanye West close the … READ MORE

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Edzerza Eagle Shell Jacket

A short while ago we received a box at the office during a fairly busy time of the year, the box got lost under a new pile of product samples that’s come along since. Since it’s a slow Friday here at the Freshness office we did a … READ MORE

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T-Mobile Sidekick 4G – Android Powered – Hands On

I can say I’m almost a T-Mobile Sidekick OG, I did not own the original black and white or color Sidekick 1st generation but I fell in love with Sidekick II once I discovered it. It was the first affordable semi-smart phone with an affordable data plan. … READ MORE

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The North Face Campus Collection – Fall 2011 Daypack Preview

During Fall previews this past week, The North Face announced a new series of packs scheduled for this coming Fall 2011 called the Campus Collection. In designing this new collection, the North Face drew from its heritage and collaborated with a design firm deeply rooted in youth … READ MORE

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Blackberry PlayBook New York Launch Party

Last night in Chelsea, Blackberry held a media launch party with some of the the biggest journalists in the tech, social and lifestyle worlds. I was lucky enough to get an invite to attend the festivities leading up to the North America launch of the Blackberry Playbook … READ MORE

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Twelve Bar Sessions

With the launch of their brand new e-commerce website only a few weeks away, Twelve Bar have announced that they will also start releasing a series of music-based online features called the Twelve Bar Sessions. Starring some of today’s top musical talent including the emcee Blu, jazz … READ MORE

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UNDFTD x Puma Clyde Launch Event @ Stussy NYC & Undftd La Brea

Earlier in the week Eddie Cruz, Undefeated and Puma celebrated their upcoming collaboration with a launch party in New York City. This coming Sunday, both coasts will be celebrating the launch of the Undefeated x Puma Clyde “Stripe Off” sneaker collection with in store events. On the … READ MORE

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Jordan Fly Wade: Media Event with Dwayne Wade & Mark Smith

Earlier, we presented the officially unveiling of the Jordan Fly Wade which took place today in Miami. Dwayne Wade along with Jordan Creative Director, Mark Smith held several mini media sessions with journalist to go through the first Jordan signature sneaker for Mr Wade. The sessions included … READ MORE

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Jordan Fly Wade – Officially Unveiled

“This lightweight performance shoe complements my style of play on the court and will help elevate my game during the playoffs.”   Today in Miami, Jordan Brand officially unveiled their first signature sneaker for Miami Heat’s Dwayne Wade: the Jordan Fly Wade, designed by Mark Smith, Jordan … READ MORE

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Freshness Presents: The Three Kings Trailer

Rev Run may be the most influential non-athlete sneaker endorser in the world. In the late 80′s, as part of the legendary Run DMC, Rev Run and his group mates released the hit “My adidas,” which led to the group signing a $1.6 million dollar endorsement deal … READ MORE