Hellz Bellz   Fall 2009   “Midnight Riders” Collection | Second Delivery

Hellz Bellz did it again, their Fall 2009 Delivery 2 collection ‘Midnight Riders’, photographed by Brooke Nipar, is one of their strongest collection to date. By utilizing dark themes found in the iconic 80′s flick ‘Mad Max’, ‘Midnight Riders’ aims to represent the ideology of the subversive in not only fact and fiction, but fashion as well.

by: | September 22, 2009
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Married to the MOB   5th Year Anniversary Panty Drop

For Married to the MOB‘s 5th year anniversary celebration they are releasing a Panty Drop Pack with Karmaloop which includes 5 pairs of boy short style panties available in pink, purple, black, white and orange. On the front of the panties is the new MOB logo and in the back is classic MTTM sayings, keep a look out for these on karmaloop.com soon.

by: | August 24, 2009
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Hellz Bellz   Fall 2009   “Style Warriors” Collection | 1st Delivery

For fall 2009 delivery 1, Hellz presents the ‘Style Warriors’, photographed by Brooke Nipar, is a line of clothing designed to celebrate women who escape the mundane and predictable in every facet of their lives. Drawing upon cross-cultural sophistication, and a diverse, Aztec-inspired color story, ‘Style Warriors’ truly embodies the aspirations of iconoclast women.

Colors present throughout the collection include navy, red, elephant grey and black and each garment’s fabrication is of the highest fidelity. Traditional garments, such as the hoodie, have been given the Hellz treatment; they have been transformed into amazing fashion-forward pieces. Unique new silhouettes can be found in the delivery as well, such as the ‘Defensive,’ a woven button up which features cotton plaid with ruffle details in the front and a clever slit on its back. The ‘Style Warriors’ denim program also features a highly stylized jean, called the ‘Taxi,’ which comes in black and indigo vintage washes and features functional padding for added comfort during colder weather.

Look out for the collection at stockists including Karmaloop, Revolve Clothing and 80’s Purple very soon!

by: | August 13, 2009
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Teyana Taylor for Married to the MOB   Fall 2009 Collection

Married to the MOB has tapped 18-year-old rapper/singer Teyana Taylor (best known as Pharrell’s protege), to be the face of their fall 2009 “Smells Like Teen Spirit” collection shot by Brooke Nipar at ACE Hotel. MOB’s fall 1 delivery consists of an array of tees, hoodies, denim, dresses and outwear inspired from the experiences that the Most Official Bitches crew went through growing up as youths in New York City. They wanted to epitomize the unstoppable feeling of being a teenager in the five boroughs- waking up early, taking the crowded subway to school, or may be not going to class at all, waiting for fights to break out in the lunch room, defending yourself, your crew, or your neighborhood, and of course praying that your extremely fake ID will work at the club.

The fall 1 delivery is slated to drop next week just in time for back to school so keep your eyes peeled on www.mttmnyc.com and Alife stores to cop the gear.

by: | August 7, 2009
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Casio G Shock   “Shock The World” Tour 2009   Asia Editions

The worldwide “Shock The World” promotional tour, which kicked off in London on June 11th and arrives in Hong Kong on June 26th. Each city will host parties with exclusive product launches and special guest performances and DJs. The project also features a series of exclusive artist collaborations with the brand, including Hong Kong’s local street-lifestyle brand SUBCREW, led by celebrity actor/designer/DJ Sam Lee and popular rap group, 24HERBS, Singapore’s art and design collective, :phunk, and Taiwan’s fixed-gear bicycle crew, nabiis. The tour also features the “Father of G-Shock,” Kikuo Ibe, creator of the legendary “shock-resistant” timepiece. These artists will create limited-edition one-off designs for “Shock The World” Tour 2009 that will not be reproduced for sale.

The “Shock The World” project also includes the launch of the webzine, which launched in mid-June with collaborators SUBCREW, :phunk and nabiis guest-blogging on the site, along with the G-Shock Tokyo headquarters team. G-Shock continues to “Shock The World” with a global 2009 party tour, where the latest timepiece models will be unveiled, G-Shock collections: Tough Solar, G-Lide, SRF, Crazy Color, Gravity Defier, MTG. From early-July 2009, purchase of a G-Shock or Baby-G timepiece from City Chain or G-Factory stores in Hong Kong, you will receive a gift with purchase of the G-Shock cap designed by SUBCREW. Available while stocks last.

The worldwide project visits 12 cities over six months, from London to Hong Kong, Shanghai, New York, Taipei, Singapore, Tokyo, Paris, Barcelona, Mexico City, Seoul and Berlin.

by: | June 23, 2009
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Married to the MOB New Logo + Summer T Shirts

Married to the MOB has just upgraded their signature ‘puckered kiss’ logo which has been the brand’s logo since their start in 2004 with a new logo. MTTM’s creator, Leah McSweeney says she wanted a change because “we’re no longer just t-shirts and hoodies, the line is expanding and growing up, we wanted a new logo to emphasize that change”. The new logo coincides with the growth and new direction of the clothes, it is sleek and more versatile. They also dropped some additional summer tees featuring their new logo.

Sometimes your pout needs a fresh coat or new shade of lipstick, and MTTM is only looking to make their lips even more kissable. ~ MTTM

by: | June 15, 2009
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Billionaire Boys Club + Ice Cream   Fall 2009 Collection Preview with Pharrell

Last Thursday, BBC/Ice Cream held a press preview at their showroom for the latest Fall/Winter 2009-10 collection and Pharrell was there showing the collection. For Fall/Winter, the inspirations were English fox hunting, bird’s eye city views and space hunt. Expect lots of all-over prints, well cut blazers, button down shirts, hoodies, tees, denim, all-over print pants, accessories and kicks. The collection keeps true to their style, extraordinary and loud. The collection releases starting in July through December and will be available at BBC stores and online at bbcicecream.com.

by: | June 8, 2009
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Hellz Bellz “So Lolita” Summer 2009 Collection

Summer is just around the corner and Hellz Bellz is heating it up with a variety of cut and styles to complete any females wardrobe including key staple summer looks, from a range of volume bubble skirts to edgy studded vest to the graphic tees. Taking the construction of the line to new heights, Hellz revamped silhouettes and wear ability by providing light weight nylon jackets for a stylish look in comfort. As usual the collection doesn’t disappoint, photography by Brooke Nipar! Look out for the collection at stockists including Karmaloop, Revolve Clothing and 80’s Purple soon!

So Lolita exudes a modern day coquette… She’s unpredictable playing it up with the high fashion “Hellz Naw” jacket to the raw “Gun It” dress while maintaining an idealism of Black is NOW but Color is ALWAYS, bringing forth a vamped up innocence.

Hellz Bellz “So Lolita” Summer 2009 Collection

Hellz Bellz “So Lolita” Summer 2009 Collection

Hellz Bellz “So Lolita” Summer 2009 Collection

Hellz Bellz “So Lolita” Summer 2009 Collection

Hellz Bellz “So Lolita” Summer 2009 Collection

Hellz Bellz “So Lolita” Summer 2009 Collection

Hellz Bellz “So Lolita” Summer 2009 Collection

by: | May 29, 2009
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Adam Lippes for Mango

Adam Lippes designed two capsule collections for Spanish retailer Mango, one for women and one for men consisting of around 20 designs. The collection consists of outerwear, t-shirts, trousers, dresses, skirts, tops and shorts with a contemporary air combined with a 70s touch. For women the range consists of daywear and flowing dresses for special occasions featuring prints and an irregular hand-made finish, degraded stripes with sequins and enclosing sack forms. For men a classic New York look made up of versatile pieces with a mixture of classic and casual elements predominated by fabrics with a timeless air and clean-cut tight forms, with a particular interest in details on linen, cotton and fine wool fabrics. The basic colors are blues and greys with touches of deep yello, stone and purple. The collections go on sale worldwide at Mango on March 1st.

More pics after the jump…

by: | February 27, 2009
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Stussy Girls x Hellz Bellz Spring 09 Collection

Previously you’ve got a sneak peek of the Stussy Girls x Hellz Bellz Spring ‘09 “Ladies First” Collection that nitro:licious hooked up. Now here’s a look at the full collection which consists of six items: a jacket, tunic hoodie, a top, two graphic t-shirts and a bag, unfortunately the cropped pants were dropped. The collection will be releasing very soon, it is slated to drop on March 7th at Chapter stores and other premium streetwear retailers and I would assume stussydirect.com. Cop it quick ladies!

More pics after the jump….

by: | February 25, 2009
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Hellz Bellz “Culture Clash” Spring 2009 Collection

Hellz Bellz is back present to you their Spring 2009 Delivery I “Culture Clash” Collection which was inspired by where it all began…NYC of course. As Hellz puts it, the collection brings a range of vibrant colors and patterns, uniting and bridging cultural boundaries. The line features a brushed french terry pullover hoodie with triangle jacquard triangle rib and “Natural Born Badass” embroidery on the back, a zebra mesh jacket w/ contrast pop red lining, the much anticipated acid wash denim jacket with “HELLZ” and broken bottle embroidered artwork on the back, along with fashion tops, tanks, graphic tees and multi-colored leggings. Fun and bold collection, look out for collection as it hits stores soon!

More pics after the jump…

by: | February 24, 2009
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Married to the MOB x KRINK T Shirt + Marker

Just in time for Valentine’s Day, Married to the MOB teams up with KRINK on an exclusive co-branded t-shirt printed with MTTM’s classic pink stamp logo coupled with KRINKS’ signature silver drip style. The pack includes a hot pink marker stamped with MTTM’s trademark kiss-logo on a metallic-pink custom colored label. keeps it New York City centric by having the photo shot by Brooklyn’s own Timothy McGurr (13thWitness) and modeled by Leah’s sister, Sarah aka “Sweet 16″, overlooking the city from the top of the Empire State Building. The t-shirt ($40) and marker ($10) are currently available at the MOB Shop.

More pics after the jump…

by: | February 10, 2009
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