Nike pulled out all of the stops this past weekend to celebrate one of the biggest NBA All-Star Weekend’s in recent memory, the sports giant dominated the basketball court on Sunday night with a majority of the players wearing either the Swoosh or Jumpman logo on their shoes despited Adidas being the official sponsor, the brand also debuted a new Nike Basketball Kobe Bryant “Black Mamba” film, and hosted a number of parties and events including the Los Fearless event. In addition to all of that the brand also collaborated with Los Angeles’ very own Dr Romanelli on a limited run of Backpacks, Toes, and Shoebags that all contained production imagery of the film, “The Black Mamba”, that happened to be directed by acclaimed director, Robert Rodriguez and featuring cameo appearance from Danny Trejo, Bruce Willis, and Kanye West. Nike digitized the storyboards from the film on a luxury satin lining that was used on the interior of every bag while the outside components were created using both new and vintage Nike apparel, including some pieces that were deadstock dating all the way back to the 1970′s that were a part of the Nike Orange label. Accompanied in every bag was a pair of the limited edition Nike Zoom Kobe VI basketball shoes. If you’re looking to pick up one of these bags you might have to look long and hard as only a select number of VIP’s were given a bag throughout the course of the weekend. via: DRx

Nike Sportswear will release a newly redesigned version of the Blazer Mid this Saturday at select retailers including Japan’s SOPH. This new Blazer, called the Blazer Mid AB, features a functional zipper on the medial side of the shoe that is accented in a contrasting color in conjunction with the rest of the shoe. Two colorways have been created for the first drop this Saturday, both done in a premium leather upper and tonal toecap, the two colors available are Navy with a Orange zipper or a White with a Blue zipper. Be sure to pick up your pair at select Nike Sportswear retailers this weekend. via: SOPH. // honeyee

It was only right that when Kobe Bryant was enshrined as the first athlete at the world famous Grauman’s Chinese Theatre he wore his newest Nike Zoom Kobe VI in the ‘Hollywood’ (3-D) colorway that have sold out across the United States. Bryant, who attended the ceremony this past Saturday with his wife, Vanessa, and two daughters was seen wearing these ‘Hollywood’ Nike Zoom Kobe VI’s for the first time since he helped debut them on the Conan O’Brien show a few weeks ago. This particular colorway of the shoe is one of a number of colorways that Nike Basketball created in an effort to celebrate the game’s best player and the 2011 NBA All-Star weekend which is being co-hosted by the hometown Los Angeles Lakers and Clippers. Check out more pictures from the ceremony and Kobe’s amazing 3-D sneakers after the jump.

To celebrate this year’s NBA All-Star Game in Los Angeles, UNDFTD collaborated with both Adidas and the NBA on a capsule collection of footwear and apparel. UNDFTD, a staple in the Los Angeles community, worked with Adidas on the Forum Mid and then branded the shoe with their own “Strikes” logo on the insoles as well as the NBA 2011 All-Star logo on the heel of the shoe. The shoes come in a clean Black and White colorway with small hints of Blue and Red, representative of the East and West teams. In addition to the Forum’s, UNDFTD also worked with Adidas and the NBA on a series of All-Star t-shirts including one inspired by the hometeam Los Angeles Lakers, another by the West All-Stars, and lastly one inspired by the East All-Stars. The entire collection is available now at all UNDFTD locations.

Kanye West has released his Hype Williams-directed “All of the Lights”, the fourth single off of his critically acclaimed My Beautiful Dark Twisted Fantasy music video that features Rihanna and Kid Cudi who have notable features on the record. The song itself actually features vocals by a number of artists including Alicia Keys, John Legend, The-Dream, Fergie, Elton John, Ryan Leslie, Charlie Wilson, and more. The music video is another outlet for Kanye and Hype Williams to showcase their creativity and desire to create imagery that parallels the music; the result is an unbelievable music video. Watch the entire music video after the jump.

Kanye West along with friends Keri Hilson, Vanessa Hudgens, and Don C. attended the Jeremy Scott “Front Row & Backstage” Fall 2011 fashion show as a part of New York Fashion Week yesterday. Kanye was seen sitting in the front row with his friends dressed in a nice Red leather jacket, dark Black sunglasses, and an ACTUAL PAIN Pyramid Logo Hat. While Jeremy Scott is known for his collaboration with adidas we couldn’t get a good look at what Kanye was wearing on his feet but Don C. did have on a pair of the Air Jordan IV’s in Black and Cement. If you like Kanye’s hat you can still pick it up via ACTUAL PAIN’s online store, here. Check out more images from the event below.

While on tour with his group N.E.R.D over the past few weeks, Pharrell Williams has shown many of us that he is a true sneakerhead, owning not one colorway but two colorways of one of the most iconic sneakers of our generation, the Air Jordan III (3). Pharrell wore a pair of the “Nike Air” Black and Cement III’s when he and N.E.R.D performed in Australia and just last week the artist/producer/style connoisseur broke out the recently released White and Cement Grey III’s that sold out almost everywhere while performing in South Africa. In other news, Pharrell, Shae, and Chad also found time to make it to Las Vegas for the launch of the PUMA x UNDFTD Clyde Collection this past week at the House of Blues. Check out more pictures after the jump. via: BBC/Ice Cream Blog

Kanye West and his good friend, Virgil Abloh, were spotted sitting courtside for Friday night’s Knicks vs. Lakers showdown, the two teams who have shared new headlines this past week because of numerous rumors that Carmelo Anthony will be traded to one of the two teams. Kanye whose been known to wear Air Jordan’s on occasion brought out a pair of the Air Jordan VI Retro’s in the classic Black and Varsity Red colorway. Kanye matched his kicks with a pair of his favorite vintage Carties sunglasses. Take a look at Kanye’s kicks and let us know what you think of Yeezy’s outfit after the jump…

One of the most anticipated sneakers of the year is finally available today after months of waiting. The Nike Air Foamposite One in it’s original Dark Neon Royal colorway has made it’s way back onto retail shelves starting today but beware as today may be the only day you have to pick these up as a number of retailers have already informed us that they’ve sold out. The Nike Air Foamposite One revolutionized the way that we sneakerheads look at sneakers and gave Nike a huge advantage over it’s competition when it was originally released as Penny Hardaway’s signature shoe during the 1997-98 NBA Season. You can pick these up today at select Nike Sportswear retailers across the United States. Check out additional images of these classic sneakers after the jump as well as the original Nike advertisement that was run in various magazines. Images via 21 Mercer

Chris Brown attended the Los Angeles premiere of Justin Bieber’s new movie, Never Say Never, at the Nokia Theatre located in L.A. Live. Brown whose new albume, F.A.M.E., is due out in the coming months showed up to the premiere looking sharp with a throwback Michigan State Spartans hat on and a pair of the upcoming Air Jordan XIII (13) “Playoffs” sneakers. Breezy is the second celebrity in the past week to rock these kicks as we witnessed Rick Ross wearing them when he sat courtside with Diddy for a Miami Heat game. Get a closer look at Chris Brown’s Jordan XIII “Playoffs” after the jump…

ALL GONE 2010 continues it’s tour across Europe with it’s Milan Book Launch which was held at the Nike Stadium Milano space in Milan, Italy. Like the Berlin and Paris stop before Michael Dupouy was on hand to sign books for the people in attendance. The book like many of the products featured in it was in high demand, selling out instantly during the night of the release. Now in it’s fifth year, the ALL GONE 2010 book is definitely one of the must have items every year and this year is no different so stay tuned to Freshness to hear about where and when you can meet the man behind the book to pick up a copy and get it signed. via UNOTRE

A new “Faded Denim” Nike SB Dunk High Premium has made it’s way to retail shelves this week and is the latest Dunk from Nike SB to use denim as the material of choice on the upper. This Nike SB Dunk High Premium uses a tonal denim on the majority of the upper whereas the Swoosh and heel use an unwashed denim giving the Dunk a nice contrast. This Dunk from the Nike Skateboarding team is one of the first Quickstrike’s of the Spring 2011 season and is available now at select Nike SB retailers in addition to KIX-FILES.

Style: 313171-401
Color: Midnight Navy/Obsdian