After its aggressive marketing spree in the last few years, 2012 might just be HUBLOT‘s biggest year yet. A little less than a week into the new year and Jean-Claude Biver, HUBLOT’s larger-than-life CEO announced he was stepping down, leaving the company in the good hands of Ricardo Guadalupe. Then came the unveiling of its King Power UNICO GMT timepiece, the first of such to utilize the HUBLOT developed UNICO movement. In many ways, HUBLOT’s King Power UNICO GMT is a miniature computer. Through its huge dial face and a set of 4 rotating discs, the full 24-hour time zones is on display. With a push of a button at the 2 o’clock right above the crown, one can simultaneously position the discs. Thus, allowing the time in the 14 selected locations around the globe to be read, though it can be somewhat confusing at times. A large 48 mm dial encase in either ceramic or 18K “King Gold” red gold ceramic, King Power UNICO GMT will have a 72-hour power reserve and water resistant for up to 100 meters. Currently available at HUBLOT flagship stores and fine watch dealers around the globe.

Japanese street-style magazine Samurai has gotten together with Swagger on a capsule collection built with a strong foundation of casual menswear essentials and accessories imprinted – both literally and figuratively — with the Swagger trademark. There are denim woven shirts finished with colorful paisley trim and the Swagger logo in tonal block letters across the back, plus matching denim shorts with identical design elements in the same relaxed silhouette. The recurring paisley motif appears on a logo pocket tee in white and navy colorways, as well as the requisite accessories program made up of snapback cap, tote bag and bandana. Check out detailed shots of the entire range following the click.

More than just a partnership, the Brazilian National Football Team and Nike share a common ethos of tenacity on or off the pitch. That bond is also evident in the latest Brasilian National Football Team kits for the 2012-2013 season. In reference to Jeitinho Brasileiro, or The Brasilian Way, a spirited motto which has made the Brazilian National Team the most successful in modern history of soccer, the new kits encompassed the Brazilian national colors of bright yellow, royal blue, hints of white and green.

For the home kit, its the Amarelinha, or Little Yellow One, a signature beloved by the team’s fans. Similar to the previous kits by Nike, plenty of hidden accents meant to be inspirational statements for the players. Along on the inside of its green cuff, the jersey pronounced Nascido Para Jogar Futebol, or Born To Play Football, in the form of Pichacao, a graffiti born out Brazil’s inner cities. Another hidden addition is the Brazilian football federation crest designed by artist Don Torelly. Strategically printed on the inside back of each shirt as a show of support from the federation to its players.

Not limited to the graphic aspects, designers at Nike took the liberty to apply innovative construction on the kits as well. Lessen the company’s environmental footprint, each jersey is made from at least 96% recycled polyester while the shorts is 100%, a total equivalent to 13 recycled plastic bottles. A new double-knit construct means the new kits are 20% stronger than the previous editions. Yet, its still 23% lighter.

In addition to the new National Team Kits, there will be a complement of accessories, training gears, and products for fans available too. Look for the new Brasilian National Team kits at soccer specialty retailers near you in the coming weeks.

Last series of bags from the Incase Spring 2012 _Anywhere campaign is the Terra Collection that comes in two new colorways, Powder Grey and Blue Denim. In fact, this collection saw its debut last season and it included Campus Packs, Tote Bags, and Laptop Sleeves in three sizes. These products should allow the users to carry their possessions easily – whether they are notebooks, cameras, laptops, books or stationery -  enabling creativity to take place anywhere. All of these bags and sleeves are currently in stock at Incase online shop and at participating international dealers.

With abundance of technology these days, almost everyone can be categorized as a photographer. Whether it is with Instagram, point and shoot or professional grade DSLR camera, we are participants to the photographic phenomena in one way or another. Incase might have noticed the recent surge, in turn addressing it in the latest Camera Collection from their Spring 2012 releases. There are cases and bags available for casual point and shoot users, to bags geared towards the most critical professional photographers. All of the bags are unified in black colorway, lending itself to be used by a wide variety of consumers. These bags can be picked up through the Incase online shop right now.

Have you ever wanted to take a quick spin to your friend’s house or go out to the park on your bicycle but didn’t want to carry a backpack or a messenger bag? Well, the Brooklyn based SSCY have come up with a product that might be able to solve your problem. The Bandolier Bag is larger than a waist bag or your pockets, yet more compact than backpacks or messenger bags. In essence, these are two small pouches joined by a single shoulder strap. It is big enough to fit some electronic gadgets, wallets, tools and some snacks.

Also there are two straps fitted to the exterior of the pouches, which can hold a newspaper, skateboard, tripod or anything a little bulky to fit inside. To top it off, the pouches are made from water resistant poly duck material with vinyl backing for safeguarding the contents from rain. This Navy version is exclusively made for Chari & Co. in New York and these can be purchased at their retail store and online shop.

Chari & Co. NYC
175 Stanton Street | Map
New York, NY 10002
TEL #: 212-475-0102

Incase have unveiled their Spring 2012 collection dubbed, _Anywhere. The blank refers to the action emphasized by each series of products, and the first pack we are previewing is the Range Collection. Inspired by exploration and adventure, this collection is made up of Range Backpacks, Range Messenger Bags and Range iPhone Pouch. A durable twill materials are use on the exterior of the bags, boasting water resistant coating. On the inside, there are plenty of compartments and padded pocket especially made to safely store laptops up 17″ size. All of the items are coordinated in Moss Green with Black accents and dash of reflective details. Head over to Incase online store to grab these products.

Independent media conglomerate Frank’s Chop Shop has gotten together with Gold Wheels, purveyor of fine skateboard wheels and streetwear, on a New Era 9FIFTY snapback cap. The hat is constructed with black wool and is adorned on the front with a single embroidered gold G, plus Gold Wheels logo at the back. Frank’s Chop Shop’s signature Ben Franklin iconography is also on display, in the form of the man’s likeness on the side panel, as well as a quote from the Founding Father inscribed underneath the bill that’s worth its weight in gold. The limited edition triple-branded snapback is in stock now at Japan’s Amazingstore.

If there was an ideal term for a general description, it would be rambunctious celebration. Again with a stroke of ostentation and bombast, Jeremy Scott continues his partnership with adidas Originals for Spring/Summer 2012. Unlike some of his past collections, there is actually a cohesiveness to the design theme for this upcoming collection. Cue in on the growing interest on Americana, Scott elaborated on American cultural icons with his signature abandonment of popular perceptions. Who said a cowboy can’t wear a pair of sneakers if he wants to? How about a sequin football jersey for Super Bowl weekend? Or a strait jacket in the colors of Stars and Strips? Rules of political correctness need not apply, outrageous mixed with a dosage of fun dictate each items, from the JS MEGA Softcell Cowboy Boots, the Fringed Track Jacket, to the nearly infamous American Flag Strait Jacket. Nothing is off limits. Then again, isn’t that the reason why fashion is fun?

The adidas Originals by Jeremy Scott Collection for Spring/Summer 2012 is available now with more additions to come in the following weeks.

Sarah Reinersten is the first woman on a prosthetic leg to complete an Ironman Triathlon (that’s a 2.6 mile swim, 112 mile bike, and 26.2 mile run, back to back to back–which is tiring enough just to write out), so she knows a thing or two about her craft and the challenges other amputee athletes face. Now, thanks to a collaboration between Nike, the prosthetic innovators at Össur, and Reinersten, amputee athletes have one less obstacle to overcome with the addition of the Nike Sole, which takes running shoe technology and makes Össur’s Flex-Run even better. Using a thermal plastic urethane called Aeroply, which is made of recycled Nike Air Bags units, and nine nylon plastic tabs, the impact-absorbing Sole attaches to the carbon fiber Flex-Run blade allowing for a smoother ride compared to Flex-Run alone, ultimately taking less out of the athlete. Check out the unveiling of the Nike Sole after the jump as well as additional shots of Reinersten in action.

NEXUSVII has already proven their acumen in producing goods that can face the elements with their Weather Clothing System line. So now that their jackets have you bundled up, why not grab some of the accessories from them and JAM HOME MADE to complete the look. Riffing off their love for outerwear, the trinkets include a safety pin, carabiner, and a small metal carrying case. All the goods come in a matte black finish and are adorned with the logos of their respective creators. Follow us after the jump to take a look and grab the NEXUSVII x JAM HOME MADE accessories collection now from ZOZOTOWN.

When it comes to meticulously crafted backpacks, jackets, and the like, you already know Nanamica is all about it. A quick peek through the Freshness archives will you know how much work they’ve putting in over the past couple of months, whether it be teaming up with North Face or giving their own in-line designs a nice Gore-Tex boost from time to time. Fortunately, based on this Autumn/Winter 2012 preview, they look to be sticking with that tried and true formula going forward. Hit the jump to check out the range of stuff that should start hitting stores once the summer expires. And of course we’ll keep you up on when Nanamica’s latest does drop, impacting in spots like the Tres Bien Shop.