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Jordan Brand x Russell Westbrook for Barneys New York

Certainly someone with a sense of style like no other, Russell Westbrook will be curating his own apparel & accessories collection for department store Barneys New York this coming Fall. Billed as Westbrook XO Barneys New York, which stands for Westbrook Exclusively Ours Barneys New York, the collection … READ MORE

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Nike Unveils NikeLab 21 Mercer New York City

After a month-long renovation, Nike Sportswear 21 Mercer is set to re-open tomorrow as the new Nike Lab concept store. To be stocked with the latest products, the retail concept will also be a showcase space for customers to explore both Nike’s heritage and innovations. A hub … READ MORE

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Nike Sportswear 21 Mercer – To Become New Concept Store On June 11th

Opened in August 2008, it didn’t take long for Nike Sportswear’s flagship store on 21 Mercer Street to ingrain itself as a fixture among New York City’s leading retail destinations, especially among sneakheads and trendsetters. Now, after closing its doors for nearly a month, the store will … READ MORE

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Apple Introduces Updated App For The Upcoming WWDC 2014

Staying true to its motto “There is an app for that”, Apple just made their new app for the upcoming WWDC 2014 available for download. Introduced at around last year’s WWDC, Apple programmers addressed several issues including “screen freeze” and inability to log-on. The new app promises … READ MORE

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Le Baron Shanghai – Set To Open In Summer 2014

After conquering the ritzy nightlife scene of Paris and dominating the headlines of New York City’s tabloids, Le Baron is setting up shop in Shanghai this summer. Established in 2004 by graffiti artist André Saraiva, aka Monsieur A, the nightclub franchise grew at a steady pace over … READ MORE

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Former Microsoft CEO Steve Ballmer Buys Los Angeles Clippers For $2 Billion USD

Dejected and demoralized, especially after team owner Donald Sterling’s racist remarks became public late last month, members of the embattled Los Angeles Clippers finally have something to forward to. After a blind bidding process between three groups of investors, the Clippers organization and those with knowledge of … READ MORE

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Apple Buys Beats By Dr. Dre for $3 Billion – Officially Announced

In a statement released earlier this afternoon, Apple officially announced its acquisition of Beats By Dr. Dre for a total $3 billion, of which $2.6 billion will be cash up front and $400 million in stock. The purchase consists of Beats Music, its subscription-base streaming music service, … READ MORE

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Kanye West to Headline 2014 Budweiser Made in America Festival in Philadelphia

The Philadelphia portion of the 2014 Budwesier Made In America Festival lineup was announced today by the way of social media scavenger hunt. Luckily, a few dedicated souls have compiled the complete lineup, thus saving you the trouble of scouring your Facebook and Twitter feeds for the … READ MORE

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Lupe Fiasco and FUTURA To Join U.S. Soccer Campaign for 2014 FIFA World Cup

In preparation for the upcoming 2014 FIFA World Cup in Brazil, U.S. Soccer is joining forces with Lupe Fiasco and FUTURA to initiate an unique send-off campaign. On board as the program’s Music Director, Fiasco will create a custom Spotify playlist for U.S Soccer with his DJ … READ MORE

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Oakley x Ferrari Partnership Unveiled

Oakley and Ferrari have teamed up to introduce the Oakley Scuderia Ferrari collection, inspired by the Ferrari’s namesake racing team. The limited edition Carbon Blade, built with a carbon fiber frame, is the standout silhouette of the 8-piece Scuderia Ferrari collection, with each model featuring color highlights in Scuderia … READ MORE

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Dr. Dre Confirms $3.2 Billion Purchase By Apple, Becoming Hip-Hop’s First Billionaire

In the hours since multiple media outlets reported the possible purchase of Beats Electronic by Apple last night, hip-hop mogul and Beats’ co-founder Dr. Dre was already celebrating the $3.2 billion acquisition in his studio. Filmed by actor Tyrese Gibson in a self-congratulating style much like a … READ MORE