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Star Wars: Episode VII – To Set 30 Years After “Return of the Jedi”

With Luke Skywalker (Mark Hamill), Princess Leia (Carrie Fisher) and Han Solo (Harrison Ford ) rumored to appear on the upcoming Star Wars: Episode VII, many fans have wondered on how director J. J. Abrams was going to introduce the actors into the now storyline without much … READ MORE

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Barbour x adidas Originals Collaboration Announcement

By now, anyone who’s even tangentially aware of quality menswear should know something about Barbour. The historic UK brand has been making its signature waxed cotton outerwear since 1894, and in recent years Barbour has been remade as a weather-fighting option apart from the gentleman hunter set. … READ MORE

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adidas Originals Announces Partnership with Nigo

The streetwear world is shaping up to have its own Hot Stove league — the catchall term used to describe the various free-agent signings and trades during baseball’s off-season. In recent months Kanye West left Nike to ink a new deal with adidas, and today the three-stripe … READ MORE

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Facebook is buying WhatsApp for $16 billion

It looks like the billionaires club just got a new inductee as Facebook announces its purchase of WhatsApp for $16 billion. So what is WhatsApp and why did Facebook just drop so much cash on it? If you’re keeping track at home, this is roughly 16 times … READ MORE

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Nike and Riccardo Tisci Announce Collaboration

Could it be true? All signs are pointing to yes, according to the Style File Blog, who claim to have heard it directly from the source. So what does that mean? Sneakerheads get ready to party because one of the fashion world’s biggest names, Givenchy‘s creative director, … READ MORE

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Coachella 2014: OutKast, Muse and Arcade Fire to Headline

The 16th edition of the annual Coachella music festival has just announced its list of headliners and musicians that will grace the stage at the two-weekend extravaganza. OutKast, Muse, and the indie-band Arcade Fire have been penned as headliners while Ellie Goulding, Lorde, Queens of the Stone Age … READ MORE

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Tupac Shakur “Holler If Ya Hear Me” Musical Coming to Broadway NYC

With the current revival of “Annie” coming to a close, another musical about a hard knock life will take its place at New York City’s Palace Theater this summer. Centers on several fictional characters and their often tumultuous lives in the inner city, the new musical “Holler … READ MORE

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Dwight Howard, Patrick Beverley, and Omri Casspi Moshe welcome Jeremy Lin to adidas Basketball

Instead of an official press conference, Houston Rockets‘ Jeremy Lin decided to delivered the news of his new partnership with adidas Basketball personally via social media. With help from fellow adidas brethren and Houston teammates Dwight Howard, Patrick Beverley, and Omri Casspi Moshe, Lin created a somewhat … READ MORE

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Jeremy Lin Signs with adidas Basketball

As the ink dries on their newly formed partnership, adidas today officially announces that Jeremy Lin has joined their star-studded adidas basketball roster. Including teammate and seven-time NBA All-Star Dwight Howard and the likes of Derrick Rose, John Wall, and Damian Lillard, adopting Lin into the adidas … READ MORE

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Vin Diesel Confirms Fast & Furious 7 To Be In Theaters On April 10th, 2015

While emotions were still raw from a private funeral for actor/friend Paul Walker, Vin Diesel decided to share a sliver of good news with his 5 million plus Facebook friends last night, that Fast & Furious 7 will be in theaters on April 10th, 2015. On the … READ MORE

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Nike – 2014 Winter Olympics in Sochi: Team USA Collection

More than just a simple endorsement, there is a certain pride when you outfit a national team for an international sporting event like the upcoming 2014 Winter Olympics in Sochi, Russia. After Ralph Lauren’s unveiling of its Team USA uniforms for opening & closing ceremonies and The … READ MORE