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TIME Magazine – 2012 Person Of The Year – President Barack Obama

TIME‘s Person of the Year for 2012 is President Barack Obama, four years after he first won the award as president-elect in 2008. Time Editor Richard Stengel listed the reasons for the selection in an essay: “For finding and forging a new majority, for turning weakness into … READ MORE

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Staple Design x Jordan Brand – Teaser

With the 2005 launch of his Nike SB Dunk Low “Pigeon”, Jeff Staple single-highhandedly altered the course of sneaker culture. A similar paradigm shift is upon us once again as Jeff’s Staple Design intends re-write the history of flight with its own Jordan Brand collaboration. No words … READ MORE

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Nike Announces the First Nike+ Accelerator Program for Tech Upstarts

Nike has quickly gained as much prominence in the performance technology arena as their Swoosh-branded apparel has on the proving grounds around the world. Taking the tools, strategies, and innovative products formerly only available to the pros, Nike and their Nike+ system has given the weekend warrior … READ MORE

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COMME des GARçONS Unveiled Dover Street Market New York Location | Preview

Normally secretive, fashion label COMME des GARçONS did something quite uncharacteristic earlier today when it unveiled the location for its upcoming Dover Street Market New York. Well known for its penchant to open storefront in unconventional locations, designer Rei Kawakubo and executive Adrian Joffe picked a Gothic … READ MORE

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Li-Ning & WADE Brand Appoint Fashion Designer Alejandro Ingelmo as Creative Consultant

Determined not to be just another “celebrity/athlete” fashion brand, Dwyane Wade is making some crucial decisions for his new newly established WADE Brand. With backing from Chinese footwear giant Li-Ning, Wade just appointed Cuban-American fashion designer Alejandro Ingelmo as WADE Brand’s Creative Consultant for Special Projects. Twice … READ MORE

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Jordan Brand Dare To Fly: Air Jordan XX8 Unveiling Part 2 | Event Recap

It is a description on how mind can overcome matter, on the naysayers versus doers, on innovations disturbing traditions, and how Michael Jordan took on the impossible. But “Dare To Fly” is also a declaration of sort for Jordan Brand, a rally cry in challenging the status … READ MORE

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Jordan Brand – Dare To Fly: Air Jordan XX8 Unveiling – Part 1 | Event Recap

After accomplishing what he sought out to do as the President for the Portland Trail Blazers organization, Larry Miller returned to the same position he had once held this past summer and started his career as the lead for Jordan Brand, a second time around. But it … READ MORE

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Jordan Brand Dare To Fly Announcement – December 3rd, 2012

Building intrigue and suspense around its upcoming projects is a skill that Jordan Brand has mastered, and this invite to the “Dare to Fly” announcement, sent directly to Freshness, has our interest piqued (to put it mildly). A nondescript black package features an embossed Jumpman logo at … READ MORE

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Nike Sells Cole Haan To Apax Partners For $570 Million

First reported earlier this month, Nike announced this morning the sale of its Cole Haan division to private equality firm Apax Partners for US$ 570 million dollars. In his statement to the press, Mark Parker, President & CEO of Nike, said “The decision to divest of Cole … READ MORE

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Size? Opens in Paris, France

Earlier this month, UK retailer size? opened its first “truly European” retail outpost, located in the Chatalet les Halles shopping district of Paris, France. A short distance from Parisian landmarks including the Centre Georges Pompidou and Musee du Louvre, the shop houses a distinguished and sought after … READ MORE