STRO – Product Hunt in Santa Monica | Video
Online personality and videographer extraordinaire Levi Maestro is slowly getting ready launch his personal apparel label, STRO. We have seen collaborations from Levi in the past, however this line is produced as a standalone label from the man himself. As a clever individual, he has devised a cunning yet fun promotional campaign, by organizing a product … READ MORE
Fred Perry Laurel Wreath – Blank Canvas Cycling Collection Lookbook | By end clothing
Fred Perry bridges the gap between English mod subculture and the sport of cycling with its Blank Canvas Spring/Summer 2012 Cycling capsule collection. Released under the label’s premium Laurel Wreath imprint, the goods take the form of jerseys (constructed from 100% cotton pique instead of modern synthetics, contributing to an appealing throwback sensibility) and shorts, plus … READ MORE
Nike Soccer – Arsenal F.C. 2012/2013 Home Kit
Honoring its 125 years of history and the countless more to come, Nike Soccer, along with forward Theo Walcott, forward Alex Oxlade-Chamberlain, and defender Kieran Gibbs, unveil the Arsenal‘s newest Home Kit for the 2012-2013 season. Predominately red and white, colors long held by the Gunners, Nike added a third, obsidian blue, in its updated design. … READ MORE
Helly Hansen – Spring/Summer 2012 Collection | Preview
Helly Hansen, the Scandinavian outdoor brand founded in 1877, produces technical apparel and gear that offers protection for workers, adventurers and explorers on oceans and mountains across the globe. The brand’s collection for Spring/Summer 2012 continues to establish the benchmark for attractively designed products that meet the highest performance standards. Highlights from the collection include the … READ MORE
Dr. Romanelli x Barneys Japan – Spring 2012 Vintage Fleece Blazer Collection
From their work on a snakeskin Miami Heat Jersey for LeBron James, we know Dr. Romanelli can go big and exotic, but their Spring 2012 Fleece Blazer Collection proves they can also keep it classy and vintage. Including a selection of seven blazers carefully crafted using vintage fleeces from days past with unique graphics and colorways, … READ MORE
swrve – White Oak Cone Selvege Jeans
Matt and Muriel from L.A.’s swrve work hard to make cycling apparel stylish, adding the right amount of elegance and street to a line that is built around function with clean and simple lines. Whether you are doing a late-night ride through downtown, running errands, or doing the daily commute, you need a pair of White … READ MORE
maharishi – Fall/Winter 2012 Collection
It’s hard to think of bitter cold and chilling winds now that we are in the middle of Spring, but London’s maharishi is already looking ahead to the looks you will be relying on this Fall/Winter 2012. Making a clean break from Earthy tones, breathable fabrics, and lightweight cuts from their Spring/Summer 2012 Looks, this cold … READ MORE
Nitraid – Dope Forest Full Print Polo Shirt
When René Lacoste designed the white polo shirt for playing tennis, he would have never imagined that a marijuana print would adorn his creation. It goes to show that evolution is unpredictable, and Nitraid never intended tennis players to wear these Dope Forest Full Print Polo Shirts. The cotton polo shirt features an all-over print of … READ MORE
Chari & Co. – OG Script T-Shirt
New York-based Chari & Co. is not only an advocate of cycling culture, they create cycling-themed products for their customers to enjoy as well. Amongst their store merchandise, their t-shirts are a classic favorite that never gets old. In particular, this OG Script design is one of their first executions, which has proven to be popular … READ MORE
White Mountaineering – Spring/Summer 2012 Collection | Delivery 3
Yosuke Aizama, founder and designer of White Mountaineering, clearly has his finger on the pulse of those who feel a strong draw to the outdoors matched equally by their respect for a fine piece of apparel. Combing Earthy tones, vibrant patterns, and luxurious fabrics, Japan’s White Mountaineering creates a line-up of Spring/Summer 2012 pieces that match … READ MORE
