If you’ve been staying tuned to Freshness, you know by now that fifteen different retailers around the globe are cranking out a special version of the Reebok Workout for the silhouette’s 25h anniversary. The shops included so far have been a murder’s row of sneaker boutiques, accounts that have long since proved the wonders they can work with collaborative models. In that group, mita sneakers must be included, and indeed they are with this superduty version of the Reebok Workout in a rugged wheat canvas. The gum bottoms and the understated boot-lace hit towards the tongue cement the inspiration, making this another hit from the Reebok Classics line. Continue reading for the extra shots and stick with us for more looks from the Reebok Workout 25th Anniversary collection. via HS

mita sneakers
4-7-8 Ueno | Map
1/F & 2/F Ameyoko Center Building
Ueno, Tokyo Japan

Release Date: February 15th, 2012 (Wednesday)

Murdoc Niccals, the seedy member of Gorillaz made a surprising announcement this morning on the band’s upcoming collaboration with CONVERSE. Sounded like a broadcast from a pirate radio station, Murdoc went on length about the start of the Chuck Taylor All Star project. What was originally a commemoration for the world’s most famous virtual band’s 10th anniversary quickly became a full-on creative session, which encompass four different designs and a special Gorillaz produces Three Artists, One Song campaign. With the collaboration’s release date of February 23rd fast approaching, expect Murdoc and the rest of his cohorts will be making more impromptu statements in the near future. Meanwhile, hear the full transmission from Murdoc Niccals at the link below.

Release Date: February 23rd, 2012 (Thursday)

If a video game design start-up asked about the secret to success in the gaming industry, then they need to look no further than designer Shigeru Miyamoto. With a fairy tale plot line and cutesy caricatures, Miyamoto’s Super Mario Bros. franchise continues to be the best selling titles some 25 years later. In honoring such legacy, CONVERSE and CONVERSE Japan will introduce the third iteration to the Super Mario Bros. x CONVERSE collection, the CONVERSE One Star – Super Mario Bros. Edition. In all leather, white or black, the special design features a pixelated Mario around the exterior heel panel.  The CONVERSE trademarked star logo is now inlay with a “Mario Star” in yellow. And a complement to the game’s classic color scheme, accent in red leather tip the interior liner.  Originally announced last year as part of the Super Mario Bros. x CONVERSE Collection, the Super Mario Bros. x CONVERSE One Star Ox will be available this coming March at select CONVERSE Japan retailers. via: HS

Release Date: March 2012

A look at the latest from the Reebok Workout 25th Anniversary Celebration collection reveals what is definitely the most straightforward design inspiration we’ve seen yet from the pack. Going hand in hand with the intended goal of fitness promoted by this OG sneaker from the Reebok Classics line, the Solebox team decided to embark on a mission to see who among them could shed the most pounds by the February 15th release date. And what better way to do that than to switch up your eating habits, like sticking to some fresh fish for protein. Riffing off their dietary choice, the sneaker gets a beautifully scaled fish leather upper in a burnt brown tone, a first for a pair of Reeboks. Follow us after the jump for the full look for this Solebox edition of the Reebok Workout 25h Anniversary. via HS

Solebox
Nürnberger Straße 16 | Map
10789 Berlin Germany
TEL #: 030-91206690

As a new month starts, SOPHNET. is preparing to drop new items from the Spring/Summer 2012 collection. There will be three pieces which will be launching this coming Friday, February 3rd 2012 and it includes FSF Light Weight Down Vest, Stretch Summer Wool 3/4 Low Waist Slacks and 23L Ballistic backpack made in conjunction with visvim. Both the down vest and wool slacks will be a great item for the coming transition period, where temperatures fluctuate unexpectedly from cool to warm. The first two items will be available from normal SOPHNET. outlets in Japan and around the world, however the Ballistic backpack is limited to SOPH. and Isetan Men’s stores in Tokyo and Osaka.

When the collaboration between UNDERCOVER and UNIQLO was first announced back in July 2011, it was rumored to be a special project that would be sold exclusively at UNIQLO Ginza flagship store in Tokyo. However, with their official launch announced today, it is apparent that the UU Collection will in fact be hitting the shelves of UNIQLO stores around the world. The launch will occur simultaneously in 11 countries on Friday, March 16th 2012, so make sure the date is marked on your calender. For the time being, UNIQLO have released the lookbook on their UU micro-site, showcasing family oriented activities and clothing which is the focus of the capsule collection. Stay tuned for more information and check out the lookbook after the jump.

Since information of it came to light two weeks ago, there’s been a deluge of interests from both die hard sneaker fans to the fashion conscious type. The wait is about to end in 10 days as Cole Haan finally announced the release date of its LunarGrand Wingtip. Constructed in suede and accordingly to Cole Haan’s traditional methods, the LunarGrand Wingtip pushes the boundaries of innovation, design, and fashion by incorporating the lightweight cushioning technology, the Nike Lunarlon. With it, the LunarGrand Wingtip is more than just a comfortable dress shoe. Its one which redefine the classification as a whole while still retaining its authentic feel.

In five colorways, each made of premium suede and with leather welt, the Cole Haan LunarGrand Wingtip retails for US$ 248. Available on Friday, February 10th, exclusively through Cole Haan SoHo flagship store in New York City.

Cole Haan SoHo
128 Prince Street | Map
New York, NY 10012
TEL #: 212-219-8240

Release Date: February 10th, 2012 (Friday)

Lord of the Rings‘ fans need to beckon no longer. In satisfying the devotees of J. R. R. Tolkien’s fantastical saga, LEGO unveiled the first few mini figures from its collaborative collection, set to be available this summer. The preview include the heroes of Middle-earth – Legolas, Gandalf the Grey, Pippin, Merry, Frodo, and more. It also include its villains – Ringwraith, Moria Orc, Uruk-hai, in addition, a detailed image of Gollum. Not sure if his eyes would glow-in-the-dark, but its is almost certain that he is still looking for his “precious”.

Having taken a look at Packer Shoe’s contribution to the expansive 25th anniversary celebration of Reebok‘s Workout trainer, we now shift our attention to 24 Kilates. The crew at the Barcelona boutique wanted to try something that’s never been done with the shoe, while at the same time respecting its basic structure, which meant applying colors along the lines in the manner of a “trompe l’oeil.” The result is an exceptionally attractive sneaker finished in black and forest green with gum sole, dressed in a combination of suede, neoprene, full-grain leather and patent leather at the upper. Hits of bright orange on the branding at the heel and tongue finish the distinctive look. via: HS

1987 wasn’t just the birth year of the Reebok Workout Plus — it was the year Reebok‘s sales, riding the crest in the popularity of aerobic fitness, surpassed those of the brand’s biggest competitor, Nike. Emerging seemingly from nowhere in the late 1970s, Reebok would go on to capture 26.7 percent of the athletic footwear market, to Nike’s 23.3 percent. Analysts would point to Nike’s overlooking their female audience that led to their stumble and Reebok’s newfound dominance, which was at its zenith in 1987. (It was an admittedly short-lived victory, as Nike would reclaim the throne thanks in part to an innovative new technology the brand called Nike Air.) In 2012, Reebok is celebrating the 25th birthday of its classic Workout trainer by partnering with fifteen different global retailers, each of whom will design their own Workout style. New Jersey’s Packer Shoes maintains the simple elegance of the model, dressing the upper in tonal burgundy suede paired with a gum outsole. Click through for additional images, courtesy of HS, and look for the shoe — along with the other collaborative sneakers — to release on February 15th at participating retailers.

Release Date: February 15th, 2012 (Wednesday)

So profound was her visit to Freetown Christiania, a large hippy commune in Copenhagen, that Nina Garduno established FREECITY at her arrival in L.A. A communal space in Hollywood which mimics many of Christiania’s free wheeling concepts, FREECITY welcomes artisans of all kinds to sell their products, from organic baked goods, fixed gear bikes, musics, art, to a wide range of clothing. As a way to show support and appreciation, Burton created the FREECITY Puff Vest on its behalf. Featuring the FREECITY dove mark and its motivational slogan “The Natural FreeCity Lets Go” in large graphic print on its back, the detachable hood along with its 90% down-10% feathers makes it a versatile outerwear for both fall and winter. Available at FREECITY and Ron Herman in Los Angeles. The vest is also available at both retailers’ online stores.

Ron Herman – Melrose
8100 Melrose Avenue | Map
Los Angeles, CA 90046
TEL #: 323-651-4129

FREECITYsupershopsupermat
1139 North Highland Avenue | Map
Hollywood, CA 90038

World-renowned street artist Eric Haze got together with Heineken on a limited edition pint glass adorned with Eric’s distinctive star design — what he calls a marriage between Heineken’s perfect star and his imperfect star. In a behind the scenes video from Heineken, Eric discusses what drew him to the project in the first place, noting that as an artist who grew up in graffiti, developing his own identity was paramount. Now, he’s able to draw from his experiences to “turn the mirror around” and consequently capture and express someone else’s identity in graphic terms. In accomplishing that with Heineken, Eric describes the collaboration as the kind of venture he lives for as a designer and art director. Check out the end result in the video following the click.