by: Yu-Ming | May 18, 2007
UBIQ Philadelphia - Store Reopening

UBIQ, the sneaker and streetwear institution in Philadelphia reopened last Saturday after several months of renovation. The new store features a shiny new layout and rich warm spaces through out the building as well as a roomy gallery space. New to the mansion-like-store is a…

by: Yu-Ming | May 11, 2007
New Store: EQPT - Tukwila Washington

EQPT is a new boutique opened in the Pacific North West. The 1300 square feet boutique aims to the the premiere premium boutique of the region. The store is inspired by fashion, art, music and sneaker culture.
EQPT
Westfield Sourcecenter Mall
100 Andover Park West…

by: Poe | May 10, 2007
Freshness Feature: PT3 - Interview with Johan Liden

Photos and Interview by Poe
Produced by Poe
As the 3rd season of PUMA Table Tennis Tournament (PT3) winded down after the excitements of April 28th. A few lucky participants received the limited edition paddle and balls sets, designed specifically for PT3 by New York-based…

by: Yu-Ming | May 8, 2007
Freshness Feature: 55DSL - 281 Lafayette Street - NYC

After several years at Union Square, 55DSL has moved to a new location at the heart of Lafayette Street. The new location is just across the street from the old POP shop and within eyes view of famous Lafayette Street resident Supreme. Pravda the restaurant…

by: Poe | May 7, 2007
Freshness Feature: PT3 - Tournament Photos

Last Saturday, April 28th, marked the 3rd season of PUMA Table Tennis Tournament (PT3). A total of 32 teams, with 96 players, entered the competition this time, made it the largest showing ever in PT3’s history. Players, along with countless spectator and supporters, packed NYTTF…

by: Yu-Ming | May 1, 2007
Freshness Feature: Black Chamber - Singapore

Interview by Tom Bradley
Photos by Black Chamber
Produced by Liquidrice
The Black Chamber store opened mid-April 2007 with their own line of clothing. The store also carries ALIFE, Acapulco Gold, Diamond, HUF, New Era, Rouge Status, 10 Deep and UXA. The nearly all black…

by: Debre | April 28, 2007
Freshness Feature: TEMAS

Produced by Debre
Photos by Poe
Co-written by Daniel Earl
TEMAS (Technology And Mind Association)
As team members of Freshness were in Tokyo, they were fortunate to stop by this rare shop, simply known as TEMAS. Hidden away in Tokyo’s trendy neighborhood of Aoyama, TEMAS…

by: Debre | April 28, 2007
Freshness Feature: TEMAS - Product Line

TEMAS has been producing numerous items, ranging from accessories to common ready-to-wear, available in all styles and for all occasions. As you can see, all their items are in black, the company’s specialty, with some slight accented colors.
Items seen here are just a few…

by: Poe | April 28, 2007
Freshness Feature: PT3 - ULTRAMAGNETIC COLL.

As previously mentioned, 32 teams will pit against each other on Saturday’s 3rd season of PUMA Table Tennis Tournament (PT3). Winners and runner-ups will walk away with more than just bragging rights. Each will be the first to receive this limited edition paddle and balls…