by: Poe | September 4, 2007
MAGIC - 3sixteen

It is quite difficult already to start a small business. It is a completely different matter when that business is in the hyper-competitive world of New York streetwear. Just ask Andrew of 3sixteen and he will tell you. Better yet, he will show you…

by: Poe | September 3, 2007
PROJECT - WeSC

Over at WeSC booth at PROJECT Las Vegas, we not only got to meet the super cool co-founder and executives of WeSC, we also had an opportunity to chat with some of the folks in charge of design and production. For the Fall/Winter season,…

by: Yu-Ming | September 2, 2007
Vegas Day 4 - DJ Clark Kent and the art of matching

The last day (Thursday) of tradeshows was a slow one, we went back to Magic for final catch ups. Run Athletics was our first stop and walked the streetwear area with Gardy. At the Mighty Healthy booth, we caught up with Clark and took…

by: Yu-Ming | August 31, 2007
Vegas Day 3 - Adam & David & Kevin & Sky & YMW

Polaroids from Foshofoshow
Day 3 (Wednesday) was an interesting day, it was all about these five names, and Ricky Kim was there in spirit (he lost his wallet the night before). Most of you can tell what the names are by association. Just for…

by: Poe | August 30, 2007
PROJECT - UBIQ

One of the best aspect of a trade show is the opportunity to bump into old friends, as it did this time at PROJECT when we saw the super lay-back owner of Tokyo’s CHAPTER WORLD, Hommyo-san, roaming the booths with his entourage. Though the…

by: Poe | August 30, 2007
PROJECT - Riddim Driven

Started just as a record store in downtown Kingston, Jamaica, through dedication, the late Victor “Randy” Chin and Patricia Chin, have transformed VP Records into a successful independent record labels, the largest of its kind, for reggae and dancehall reggae. At PROJECT this year,…

by: Yu-Ming | August 30, 2007
Project - Etnies Plus Spring 2008 Preview

Etnies Plus will step it up another notch for Spring 2008, we captured a small preview while at Project this week. Although there will be a few colorful pieces, most of the range is fairly toned down and almost earthly in their colors. Etnies…

by: Yu-Ming | August 29, 2007
Day 2 FOSHOFOSHOW: SWAGGER, UNDRCRWN, etc.

Foshofoshow was much more chill with a nice gathering of brands in a round table like environment. I enjoyed this aspect of it a bit more as you can relax a bit and not get lost! Peep the faces below…

by: Yu-Ming | August 29, 2007
Day 2 PROJECT: Friendly CEOs & Reggae Royalty

Project is pretty nice and relaxed. Project as always is a well laid out show with nice details, carpets and well designed pre-fab booths. Where at Magic, big companies can build mansion like booths, Project booths can be wide but not high. I did…

by: Poe | August 28, 2007
MAGIC - Freshjive

Aside from the hilarious video to promote their new Chicken N’ Waffle line, the parade of colorful hats and t-shirts, Freshjive also showcased some items from their premium collection named RMK. With focus on streamlined designs and premium materials, the RMK Collection, which received…

by: Yu-Ming | August 28, 2007
MAGIC - Zoo York Footwear, Deckwall & Zoo Liberty

The first stop of the day after rushing in from the airport was Zoo York, it was nice to finally meet Greg the communications director for Zoo. Greg took us through a few cool Zoo York shoes that looked really dope. If you are…

by: Poe | August 28, 2007
MAGIC - New Era

On the first day of the trade show circuit here in Las Vegas, we had the opportunity to drop and see the upcoming product line from New Era. The appealing new product to come out of the design office in Buffalo will be the…

by: Yu-Ming | August 28, 2007
Day 1 MAGIC:  Streetwear, LL Cool J and Naked Girls

Frank the butcher with the boys of Mighty Healthy
Streetwear has either over grown or has moved further back. Walking into streetwear area at Magic, I was thrown off a bit by the big urban booths. Poe and I finally walked over to the…

by: Poe | August 27, 2007
FOSHOFOSHOW - Complete Technique

Our friend Osa was kind enough to gave Freshness an early preview of Complete Technique booth at FOSHOFOSHOW at Alexis Park in Las Vegas yesterday evening. The section been temporary converted into a make-shift jewelry store, with all merchandises on display for sale. Complete…