Category results for: Misc.

4 Mistakes That Led To adidas’ Downfall

adidas was and will always be one of Nike’s main competitors, but last year, Under Armour rose to become the second biggest sportswear company in the United States. With a decline in sales for the past three years and their shares falling nearly 40 percent in the …

Former Nike Designers Issue Counter Lawsuit in Ongoing Legal Battle

Last year, Nike filed a $10 million lawsuit against three of their senior designers following their move over to adidas. Marc Dolce, Mark Miner, and Denis Dekovic have been accused of leaking sensitive material and disclosing future plans to adidas while still being employed by Nike. Refusing …

Nike Clearance Store Coming to NYC

Bargain shoppers rejoice. It has just been announced that New York City’s very first Nike clearance store will be opening at The Shops at SkyView Center in Flushing, Queens. The 15,000-square-foot space will open its doors on April 2 and be filled with affordable footwear and apparel …

Michael Jordan is Now An Official Billionaire

Legendary basketball player and sneaker icon Michael Jordan is now officially a billionaire. According to Forbes, he is now worth $1 billion, making him the 513th richest person in the United States and 1,741st in the world. Last year, Jordan’s bank account saw a huge jump after …

LVMH Reveals Shortlist For Young Designers Prize

Every year, French multinational luxury goods conglomerate LVMH selects a young fashion designer to receive 300,000 Euros and one year of support from some of their top mentors. It is very easily one of the most coveted titles for the industry’s budding talent and the list of …

adidas Yeezy Boost Cake

Last week marked the official debut of the elusive third signature sneaker from Kanye West and if you were lucky enough to snag one, you took home a little piece of what will likely be a long and rich history between the rap mogul and sportswear giant …

Oakley “One Obsession” Campaign

California-based sports performance brand Oakley has launched their “One Obsession” campaign today that will run through the rest of the year. The multi-channel projects asks the question “where does your obsession take you?” and will include digital, social, advertising, outdoor, retail activations and live events in 22 …

Heinz Sriracha-Flavored Ketchup

America’s obsession with Sriracha is sometimes puzzling but it has become one of the most necessary condiments for any and all meals that are not limited to just chicken and broccoli but pizza, hot dogs and even snacks like popcorn. Today we bring good news to fans …

Kanye West Launches yeezy.supply Countdown Website

We don’t need an Alan Turing to figure out that the countdown clock on Kanye West’s yeezy.supply site will reach zero hour on Thursday, February 12, precisely at 4 p.m. EST. What it’s counting down to, on the other hand, remains a matter of debate. Knowing that …