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Li-Ning & WADE Brand Appoint Fashion Designer Alejandro Ingelmo as Creative Consultant

Determined not to be just another “celebrity/athlete” fashion brand, Dwyane Wade is making some crucial decisions for his new newly established WADE Brand. With backing from Chinese footwear giant Li-Ning, Wade just appointed Cuban-American fashion designer Alejandro Ingelmo as WADE Brand’s Creative Consultant for Special Projects. Twice … READ MORE

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Paul Rodriguez “LIFE” Documentary Series Part 2: Episode 3

Paul Rodriguez’s ongoing documentary series “Life” picks up where part 1 of the third installment left off: at Street League Kansas City. It’s finals day, and though Paul doesn’t exhibit any outward signs of stress, it’s obvious that he feels the pressure of holding off young upstarts … READ MORE

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Pharrell Williams Lists Bachelor Pad In Miami For $16.8 Million Dollars

Is Pharrell Williams giving up his “Kidult” lifestyle? Not quite just yet. But the recently engaged musical megastar is giving up his bachelor pad in Miami for the price of $16.8 million dollars. Bought directly from the developer in 2007 for around $12.5 million, Pharrell spent several … READ MORE

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Fresh Celeb: Russell Westbrook in Air Jordan XX8 as OKC Thunder Win Over Brooklyn Nets

Paired with the new Air Jordan XX8, Russell Westbrook and the Oklahoma City Thunder sailed past the Brooklyn Nets last night at Barclays Center. While the 117-111 game ended quite close with just a six-point differential between winner and loser, Westbrook made his 25 points and nine … READ MORE

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Where I’m From: Jay-Z Barclays Center Documentary | Video

“Are you famous?” a sweet lady asks Jay-Z as he rides the train to his 8th show headlining his own run at Brooklyn’s Barclay’s Center. “Yes,” he says before a brief pause, “Not very famous, you don’t know me.” Outside of a small percentage of the world, … READ MORE

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Jordan Brand Dare To Fly: Air Jordan XX8 Unveiling Part 2 | Event Recap

It is a description on how mind can overcome matter, on the naysayers versus doers, on innovations disturbing traditions, and how Michael Jordan took on the impossible. But “Dare To Fly” is also a declaration of sort for Jordan Brand, a rally cry in challenging the status … READ MORE

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Jordan Brand – Dare To Fly: Air Jordan XX8 Unveiling – Part 1 | Event Recap

After accomplishing what he sought out to do as the President for the Portland Trail Blazers organization, Larry Miller returned to the same position he had once held this past summer and started his career as the lead for Jordan Brand, a second time around. But it … READ MORE

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Paul Rodriguez “LIFE” Documentary Series Part 1: Episode 3

Episode 3 of Paul Rodriguez’s “Life” documentary series finds the Californian native in Kansas City, Missouri, for Street League, the premier professional skateboarding competition. It’s qualifying day, and P-Rod starts things off right with breakfast — accompanied by the likes of Eric Koston, Sean Malto, Mikey Taylor … READ MORE

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The New York Times – The Story of Supreme

Yesterday amid all the Thanksgiving Day ads, political op-eds, and stock tickers stood an in-depth feature story in the New York Times on NYC’s own streetwear brand, Supreme. Titled “Guerrilla Fashion: The Story of Supreme,” the article introduces the reader to the fast-growing cult that is the … READ MORE

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“ATELIER by NIGO” Book Special Edition

Not one to pursue projects halfheartedly, NIGO added his extra touch when it came to producing his own special edition of the “ATELIER by NIGO” book for his select shop. Accompanying the publication is a 100% cotton book sleeve made by HUMAN MADE, detailed with a number … READ MORE