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adidas Originals Veritas Mid – Print Pack

For those looking for a pop of color to go with their adidas Originals Veritas Mid silo, the throwback Three Stripes brand is about to be out with their “Print Pack.” Earlier this week we brought you a look at the Premium Basics Pack, which puts the … READ MORE


Nike Air Footscape Magista SP

Not letting the absence of one of the shoe’s top designers slow its growth, the Swoosh is out with another generation of the Nike Air Footscape Magista SP. The street-ready version of the Nike Magista Obra cleat that helped Germany win the 2014 FIFA World Cup, this … READ MORE


New Balance M990GRY 30th Anniversary

New Balance is celebrating the 30th anniversary of its classic 990 silhouette with the release of this OG colorway, featuring a medium grey colorway covering the combination suede and mesh upper. The understated aesthetic is accented with a white leather “N” logo on the quarter panels, off-white … READ MORE


Nike Unveils 2015 Black History Month Collection

Nike will celebrate Black History Month with an expansive collection that honors six athletes and coaches who have positively impacted sport with their courage and determination: Theotis Beasley, Kevin-Prince Boateng, Jerry Rice, Brianna Rollins, C. Vivian Stringer and John Thompson. The 2015 BHM Collection spans a full … READ MORE


Tinker Hatfield Talks Nike Air Mag 2015 Release with Power Laces

Agenda Emerge is a forum for streetwear, surf, action sports, lifestyle and sneaker industry innovators and leaders to gather and give insights and advice about their respective businesses. Yesterday when Tinker Hatfield took the stage, the topic that caught everyone’s attention was the upcoming Nike Air Mag … READ MORE


Nike Air Force 1 High “Nai Ke”

2015 marks the 35th anniversary of the Swoosh’s entrance into the Chinese market. The Air Force 1 has long been a driving force behind Nike’s success in China, be it as a status symbol in the 1980s, or as a way to celebrate Chinese culture as a … READ MORE


Gogoro Electric Smartscooter

Two ex-HTC executives — former Chief Innovation Officer Horace Luke and former Chief Technologist Matthew Taylor — have launched the Taiwanese startup Gogoro, whose revolutionary Smartscooter aims to change the way commuters get around in the city. Instead of having to charge the electric two-wheeler, a depleted … READ MORE


Scarlett Johansson Will Star in “Ghost in the Shell” Movie

Between action films like The Avengers, comedies like Don Jon and sci-fi dramas like Her, Scarlett Johansson has more than proved herself as one of Hollywood’s most versatile leading ladies. Following the success of her mind-bending thriller Lucy, it has just been announced that she has signed … READ MORE


Top 12 Stories of 2014 – Style

With 2015 just days away, we here at the editorial team decided to simplify our somewhat unruly categories and segments. To lessen the need to search through every imaginable keywords or click on all of the similar results just to find a particular post, we condensed certain … READ MORE


Top 12 Stories of 2014 – Tech & Gear

With an average of 20 or more stories on technology, gadgetry and gears per month, you can only imagine the difficulties of sorting through them over the last few days. Even though a number of them have gained spots in the “Runner-Up” category, there were 12 slots in this particular segment. So another two rounds of filtering later, we came to these… READ MORE


Top 12 Stories of 2014 – Art & Design

Art & Design was a difficult category to narrow down for us because at Freshness, we believe everything is art in its own merit. Graffiti on the wall of a New York City sidewalk may be be as meaningful to someone as a 10-million dollar Monet. Heck, … READ MORE