Every competent advertiser knows that Super Bowl is one of the most important window of marketing opportunity to appeal to the attention deficit US consumer market. Despite valiant efforts, some products and marketing campaigns are just not quite in tune with the sports and competitive…
Since the fresh Spring/Summer 2010 collection of coveted items from adidas Originals by Original’s James Bond for David Beckham line just launched in Milan last month, sneakerheads, fans of UNDFTD and David Bechman, and those who appreciate the simple American sportswear heritage have been awaiting…
While Nike Sportswear dictates, “A Tiger Hunts Best When He Is Hungry”,it is quite difficult to imagine how one’s appetite for Chinese New Year goodies can’t be quelled after the release of Nike Sportswear’s Year of the Tiger Hoodie.
Designed to celebrate the upcoming Chinese…
Latest from the WHIZ Limited Spring/Summer 2010 “Working Class Hero” collection comes this Star Zipp Jacket. Consisting of three layered construction that makes the nylon jacket in black or blue colored exterior with silver inner lining. Shying away from the usual mountain parka style and…
It was a slightly overcast Thursday morning, with New Yorkers rushing through Midtown to work, coffee cup in one hand and Blackberry in another. All in all, your regular mid-week morning except for one thing– a galactic Imperial March sharing the Times Square sidewalk with…
Bridging the gap between casual comfort and sophistication, Common Projects has been winning over heart and feet of sneaker fiends who have grown up and out of colorful, chunky kicks are are looking for the kind of refinery one can wear with a nice pair…
Heritage Italian down company Moncler has reinvented itself in the recent seasons with a series of high profile collaborations, especially taking a daring plunge into the contemporary scene with some of the most influential and progressive designers from all over the world. First, the label…
