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Element – Mark Appleyard “Soul Rebel” | Video

Veteran Canadian skateboarder Mark Appleyard has been a consistent skateboarder for over a decade. His latest Element video, entitled, Soul Rebel, features an amazing array of big tricks and technical ledge/rail tricks. The sheer number of clips taken around the world suggests his extremely refined board control … READ MORE

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Ray-Ban – Wayfarer Sunglasses – “Ice-Pop” Series

As we begin entering into the summer months, Ray-Ban unveils their brand-new series of Wayfarer sunglasses, dubbed the Ice-Pop Series. Inspired by the sweet popsicle, Ray-Ban created translucent frames with matching reflective lenses to reflect the classic summer treats. These sunglasses come in six flavors: blueberry, mint, … READ MORE

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Samsung and Jay-Z Announced “Magna Carta Holy Grail” Album Launch Info

If you were too emotional drained from Game 5 of NBA Finals last night, you might have missed this interesting announcement by during the commercial break. Sponsored in part by electronic giant Samsung, Jay-Z gave an unprecedented behind-the-scenes look at the creative process of Magna Carta Holy … READ MORE

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Pioneer XDJ-R1 All-in-One Wireless Performance DJ

Whether you’ve been spinning beats on the one’s and two’s for years or just dreaming of getting into the business, Pioneer‘s just announced XDJ-R1 All-in-One Wireless Performance DJ system could be the unit you need to raise your game. In addition to its ability to play music … READ MORE

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Nike SB – Skate Safari | NYC

Just in case you need a good excuse to get away from doing some work around the house or going to that wedding for that relative you barely even remember, next weekend is “Go Skateboarding Day.” No joke. And, thanks to Nike SB‘s help, this year it’s going … READ MORE

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Incase x Odd Future – Snap Cases for iPhone 5

With the iPhone 5 being out in the market for some time now its easy for your device to fade into the crowd with the rest of ‘em. That is, until Odd Future gets into the game with a pair of snap cases stamped with the crew’s … READ MORE

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Nike Air Force 1 “Chicago Bulls” Custom by Sekure D

Props to Sekure D for this new Nike Air Force 1 “Chicago Bulls” custom. There’s so much going on with the look, but it still looks seamless. The Melbourne-based sneaker artist begins with the familiar black/red colorway of the Bulls smashed against a grey spray paint fade … READ MORE

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COMME des GARÇONS PLAY – Spring/Summer 2013 Editorial featuring Stalley | By Wish Atlanta

Wish Atlanta has called on the help of rapper Stalley in assembling an editorial for the Spring/Summer 2013 collection from COMME des GARCONS PLAY. The Maybach Music Group artist sports the label’s graphic tees, prominently featuring the signature CDG Play heart logo in tonal and contrast colored … READ MORE

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Our Favorite Summer Sunglasses – Streetwear Edition

Summer is the easiest season to dress for — oftentimes all you need to do is throw on a tee, shorts and canvas kicks before walking out the door. Sunglasses, meanwhile, are a must, delivering protection from the sun’s harmful rays while completing your look. As part … READ MORE

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Nike and Foot Locker – House of Hoops Brooklyn

Nike and Foot Locker have announced the opening of House of Hoops Brooklyn. Located on Fulton Street, the 1,500 square foot space will officially open its doors tomorrow, functioning as “an elevated stand-alone hub of all things performance and basketball-inspired” while featuring interior design elements that celebrate … READ MORE