adidas SLVR – Spring/Summer 2013 Primeknit Collection
Adidas‘ Primeknit collection has mostly been flying under the radar. At the end of last year, the brand with Three Stripes released the adiZero in a red and a blue colorway and these looks have slowly made their ways into the main circulation of premium sneaker retailers. But … READ MORE
adidas No.42 Paris
At the same time it debuted a swath of its performance collection during the NBA All-Star Weekend here in the US, adidas is hard at work in positioning itself in the European fashion scene with the opening of No.42 Paris. Joining the No.74 Berlin, and No.6 London, … READ MORE
adidas SLVR – Spring/Summer 2013 Collection Lookbook
From footwear, to apparel, and sports gear to outfit you for every playing field, adidas‘ design team has long been in-tune with body mechanics. Now the German brand is taking that expertise and translating it onto the runway with their latest collection for Spring/Summer 2013 under the … READ MORE
adidas SLVR Cupsole – White + Black
The adidas SLVR Cupsole presents a slimmed down, contemporary take on the classic basketball sneaker silhouette, borrowing the rubber outsole from the adidas Originals Campus 80s and mating it to a soft leather upper with raw-cut edges. Additional details include a Velcro collar strap for a secure … READ MORE
adidas SLVR High Top Buckle – Blue
A healthy dose of avant garde styling is part and parcel of the adidas SLVR aesthetic, typified by the brand’s popular High Top Buckle, which returns this season in an attractive blue and white colorway. Two elastic straps with plastic buckles replace traditional lacing, while the shoe’s … READ MORE
adidas Design Studio – Introduction | Video
Now with one of its most brilliant architecture, the adidas WORKOUT, completed on its Herzogenaurach campus, adidas asks “do you want to join us?” Newly revamped, the website for adidas Design Studios is part recruitment tool and part behind-the-scenes look at the challenging aspect of creating the … READ MORE
adidas SLVR Footwear Collection – Spring/Summer 2012
Under the fashion centric banner of adidas SLVR, the trefoil brand presents a footwear collection for Spring/Summer 2012 that’s inspired by the sport of fencing. Dirk Schoenberger, creative director of the sport style division at adidas, once observed, “When I’m in Berlin and I see how the … READ MORE
Adidas SLVR Berlin Store
Adidas SLVR announces the opening of its first ever standalone store in Berlin during Mercedes-Benz Fashion Week. Located in the trendy Mitte neighborhood, the 120 square-meter space is sleek, spare and modern — much like the store’s inventory. The store opens with SLVR’s Spring/Summer 2012 collection and … READ MORE
adidas SLVR Brogue Buckle
The adidas SLVR line is the fashion-forward arm of the German athletic footwear and apparel giant, creating designs that emphasize sleek lines, innovative design and a minimalist aesthetic. The brand’s upcoming Brogue Buckle style forges new terrain by fusing dress shoe elements — as seen in the … READ MORE
adidas Is All In – Full 120 Seconds Version | Video
To present an united front with all of its elements coming together, adidas finally unveiled the new global campaign, adidas Is All In, this morning. Under the direction of Romain Gavras with soundtrack support from synth-electronic band Justice’s new single, Civilization, the 2-minute long video is a … READ MORE
