Tag results for: ALIFE Rivington Club

Freshness Curated: 10 New York City Sneaker Shops

New York City is hands down the capital of sneaker culture, and not because the Big Apple is the undisputed fashion capital of the country, though that’s certainly a contributing factor. It also doesn’t hurt that NYC is THE global media hub, with various style mags and …

ALIFE ISlides – Spring 2015

It’s been less than a month since spring started but New York City-based lifestyle brand ALIFE is already gearing up for summer with the release of these very special edition slides. Sneaker lovers know that you can’t always be wearing J’s, so a pair slides are an …

ALIFE x Reebok Court Victory Pump “Ball Out”

With releases like the 25th Anniversary OG Pack, Reebok continues to bring back styles that defined a generation of sneaker lovers with the ALIFE x Reebok Court Victory Pump “Ball Out”. Originally released nearly a decade ago in 2006, the Ball Out is inspired by a tennis …

PrettyPuke x ALIFE – Exclusive T-Shirt Collection

Famous for his risqué photos of beautiful girls in titillatingly poses, photographer Miller Rodriguez joined with frequent collaborators at ALIFE for an exclusive t-shirt collection. Better known by his pseudonym PrettyPuke, the LA-based artist created two derriere-centric prints, “Fender Bender” and “Money Maker,” which were then screen-printed …

Freshness Conversations: Alife Rivington Club – Part 2

In Part 1 of our conversation with Jesse Villanueva, the Alife Marketing Director reflected on Alife Rivington Club’s history, as well as the role it played in the growth of sneaker culture in the early aughts. Part 2 finds Jesse delving deep into his chosen area of expertise, commenting on two of the heaviest hitters in the game.

Freshness Conversations: Alife Rivington Club – Part 1

As the Marketing Director of Alife, Jesse Villanueva makes no bones about Alife Rivington Club’s place in the sneaker firmament. “This is the first sneaker boutique,” he asserts, adding that Alife’s primary motivation…

ALIFE Tape Playoff T-Shirt – New York Knicks Edition

Finally! After a drought that lasted 19 years, the New York Knicks finally won its first Atlantic Division title since 1994. As sort of an impromptu pep rally ahead the team’s first NBA Playoffs game tomorrow against rival Boston Celtics, ALIFE created the Tape Playoff Tee for …

ALIFE Bubble Logo T-Shirt – “4/20 Blunted” Edition

After sitting out on the sideline for a year, ALIFE can finally join in on the fun this April 20th. To mark its return from a long hiatus and its first ever 4/20 celebration since re-launch, ALIFE is commemorating the occasion with the 4/20 Blunted Edition Tee. …

ALIFE – Spring 2013 T-Shirt Collection

Once again, ALIFE is back in the scheme of things after a year-long hiatus. Following the re-opening of its storefront on Rivington Street, the Lower East Side institution jump-started its online operation earlier today, along with the sale of its Spring 2013 T-Shirt Collection. While considerably smaller …