Casio G-Shock December 2010 | New Releases
What it lacks in volume, the December product portfolio from Casio G-Shock makes up in desirability, especially the collaborations with retailers ALIFE and DGK. As stand along edition, the GX-56 themselves warrant much attention already since the new model is the “toughest and largest” watch G-Shock ever … READ MORE
ALIFE x Casio G-Shock – G-5500AL-1JR
Casio and ALIFE have teamed up on a G-Shock collaboration, based on a model that gets a bit less attention in the overall G-Shock lineup, and certainly one that is a more rare choice for collaboration. The G-5500AL-1JR has a simpler, more angular profile than many of … READ MORE
ALIFE – Fall 2010 – Footwear + Apparel | Available Now
ALIFE didn’t make too many waves over the Summer, just doing what they do. But people are noticing their footwear this season, and the look at apparel we get today will probably attract a bit more attention. But just to be clear – there’s nothing “look-at-me” about … READ MORE
ALIFE / A.R.C. – Courtyard Sale – 11/18 to 11/21
Starting this Thursday, November 18th to Sunday November 21st, ALIFE/A.R.C. is having their infamous Courtyard Sale featuring Alife footwear, Alife apparel, Nike, Jordan, Adidas and Fila. Thursday November 18th to Sunday November 21st. NOON to 8 PM daily. Up to 50% off of select items. ALIFE | … READ MORE
ALIFE Antique Varsity Jacket
ALIFE Tokyo has a new varsity jacket in the works, given the moniker Antique A, for the calligraphic ALIFE crest logo it bears. Varsity jackets from ALIFE have provided the New York City brand with a platform for expressive design in the past – a colorful version … READ MORE
ALIFE Roosevelt Boot | Now Available
Alife introduces the Roosevelt boot, named after Sara D. Roosevelt Park in Manhattan’s Lower East Side. Located between Manhattan’s Lower East Side and Chinatown, the maple tree filled Sara D. Roosevelt Park is homage to numerous community events. It is the outdoor playground for the surrounding concrete … READ MORE
ALIFE Everybody High Card – Hidden Champion Pack
The Everyday High Card Hidden Champion pack from ALIFE is inspired by playing cards, and the subtle details can excite the inner gambler in many of us. Two colorways are produced (black and olive), and both pairs are accented by bright red leather inner lining. Exterior ankle … READ MORE
ALIFE Everybody Hi Toxic | Available Now
Some called it rip-stop nylon, others called it parachute fabric, what the true definitions may be, the new ALIFE Everybody Hi Toxic would definitely raise some eyebrows. As mentioned before, the shoes are in completely rip-stop nylon in 3 colorways of olive, grey, and brown. Nothing too … READ MORE
ALIFE x Stevie Williams – Limited Edition Everybody Hi America
Pro-skater Stevie Williams jumps on board the ALIFE cruise and reinterpreted the popular New York label’s iconic Everybody Hi America. The hi-top sneaker has been rendered in a mix of grey suede with tonal mesh and red accents to represent Williams’ hometown baseball team, the Philadelphia Phillies. … READ MORE
ALIFE – Fall/Winter 2010 – Everybody Hi Toxic Sneakers
Remeber the “Toxic Sea Robin” from Nike SB QS last year? This Fall/Winter, we have spotted a pair reminiscent of that with ALIFE. Albeit, it is toxic with a little military touch. Made from ultra-durable and strengthened nylon that are of the same materials used on parachutes, … READ MORE


