Nike Air Force 1 – Perforated White
Summer is right around the corner and with the bright sun comes the need for a fresh new pair of white Air Force 1s. To also get you started for the heat, Nike‘s designers put their heads together and decided to pair the all white everything design together … READ MORE
Jun Watanabe x atmos x Reebok Insta Pump Fury
Jun Watanabe is back for Reebok, presenting another installment of his eye-catching collab with atmos on the fashion-forward Insta Pump Fury. If you’re looking for something with a bit more…shock value than a traditional Insta Pump like the Red/Black/Navy model we previewed earlier today, you’ve found it with … READ MORE
atmos x Reebok Insta Pump Fury – “Snake & British Camo”
As follow-up to its Nike Air Max 1 “Animal Camo” Pack, Tokyo-base retailer atmos will be introducing another “pattern on pattern” design, the atmos x Reebok Insta Pump Fury “Snake & British Camo”. Seemingly an odd combination of designs at first, atmos’ creative team explained that the … READ MORE
atmos x Nike Air Max 1 – “Animal Camo” Collection
When atmos joins up with Nike to introduce a collaborative Air Max 1, the ensuing project is always something of an event. This upcoming Air Max 1 “Animal Pack” is no exception, with the venerable Nike heritage silhouette finished in two different variations of camo mixed with animal … READ MORE
Liberty x Nike WMNS Blazer High Roll – Floral Art Fabric
Liberty Fabric (and its trading company Liberty & Co) has been making beautiful floral prints long before there were sneakers, placing them on Asian porcelain vases before the soft palettes moved onto pieces now considered part of the Art Nouveau movement. Still enjoying a strong following among today’s fashion designers, … READ MORE
Nike Huarache Light Free – Black/Team Orange/Concord
Nike‘s continued focus on the Huarache Light Free hasn’t gone unnoticed – just within the last week we’ve previewed both a vibrant Vivid Sulfur/Flat Gold edition as well as a more subtle Grey/Infrared/Black. The effort, however, makes sense given the Swoosh’s decision to repackage the trainer with … READ MORE
Nike Huarache Light Free – Vivid Sulfur/Flat Gold/White
It hasn’t even been a week since we previewed it in a gray and black look and Nike is already prepared to expand on the color options you have available for their latest hybrid sneaker, the Huarache Light Free. As if the design of the silhouette itself … READ MORE
PROJECT Show New York – atmos Tokyo Fall/Winter 2013 Apparel Collection | Preview
In addition to a special display at this week’s PROJECT tradeshow featuring its recent high-profile sneaker collaborations, atmos Tokyo also previewed the apparel collection from the venerable retailer’s Fall/Winter 2013 range. The highlight was a series of simple graphic logo tees adorned with iconic streetwear- and sneaker-inspired … READ MORE
Nike WMNS Roshe Run Woven Premium
Nike is betting on the fact that you can’t get enough of their new woven build and with looks like this, you can’t blame them for continuing to roll them out. Aimed at the lady sneakerheads, this Roshe Run gets the full-on premium woven treatment, which presents … READ MORE
PROJECT Show New York – atmos Tokyo Sneaker Collaborations
Founded in 2000, atmos Tokyo is globally recognized as a vanguard in the world of streetwear, paving the way for other retailers through countless sneaker collaborations with all the heavy hitters. A sampling of some of the recent projects has made its way stateside, put on on … READ MORE


