H&M x Maison Martin Margiela – Officially Announced
The abundance of speculations and rumors could finally come to rest this morning as Swedish fashion giant HENNES & MAURITZ, or simply known as H&M, officially announced its collaboration with Maison Martin Margiela. One of most important as well as influential entity in the world of fashion, … READ MORE
Diesel x DUCATI Monster
The partnership between Ducati and Diesel began in early 2011, when the Italian denim label announced a sponsorship agreement with the Ducati team in MotoGP. Their relationship has entered a new phase with the unveiling of the special edition “Monster Diesel” motorcycle, based on the Monster 1100 … READ MORE
Monster x Diesel Vektr On-Ear Headphones
Delivering beats is nothing new for Monster, but their recent collaboration with Italian design powerhouse Diesel on the Vektr On-Ear Headphones does seem a like an interesting match-up at first blush. While Diesel’s name is synonymous with edgy apparel and accessories, deep down, music is an equally important part of … READ MORE
Diesel x adidas Originals – Colliding Words Part II
Diesel and adidas Originals have partnered once again on a sneaker collection they’ve grandiosely entitled “Colling Worlds Part II.” For this go-round, the two brands assembled a six-pack of shoes from the adidas Originals arsenal to be styled by the denim specialists. The capsule is made up … READ MORE
Hurricane Irene – Good-bye and Good Riddance !
No, this wasn’t some special store display from Alexander Wang in preparation for Fashion’s Night Out. Far from it, the taped-up windows were part of contingency plan for Hurricane Irene. The first hurricane to hit New York City in recent memories, the Category 1 hurricane dished out … READ MORE
Captain America x Diesel Only The Brave
A popular fragrance for men, Diesel‘s Only the Brave is packaged in a glass bottle in the form of a closed fist. An ironic, winking representation of masculine strength, the fragrance has undergone a superheroic makeover, with the fist now colored a patriotic blue and adorned with … READ MORE
adidas Originals x 55DSL – 15th Anniversary Collection | Preview
First as an exploratory branch of Diesel under the oversight of Andrea Rosso, 55DSL soon grew into a full fledge fashion label by 1994. In conjunction to its 15th anniversary, art-centric brand created a limited collection with adidas Originals. Only the second time both labels have collaborated … READ MORE
adidas Originals x Diesel Capsule Sneaker Collection Launch | Event Recap
Dozens of fashion media luminaries joined invited guests and employees last Wednesday at Diesel Lexington Flagship here in New York City. What special occasion but the unveiling of Diesel‘s limited sneaker collection with adidas Originals. With DJ Blaqstar set the pace and another round of snow storms … READ MORE
Freshness Week in Review: 1/23/2011 – 1/30/2011
The last week of January was dominated by shoes and cars; let’s jump right into it: Jordan Brand released the Jordan 2011 this week, which even non-sneaker heads can’t help but notice. The new Jordan was released with all the expected fanfare, including a bevy of limited … READ MORE
adidas Originals x Diesel – Capsule Sneaker Collection
Initially started two years ago, the collaboration between adidas Originals and denim label Diesel emerged as unique branding opportunities for both. For this upcoming Spring/Summer 2011 season, a total of four models with aspects based on already existed adidas Originals models. There are two versions of the … READ MORE


