Tag results for: FUTURA


RECON Brand – Re-Launch | Preview

Momentum is certainly building and increasing by the day. After a long hiatus, RECON, the NYC downtown original, is preparing for a brand re-launch. The label, officially known as RECON Brand, just took down its countdown webpage. In its place, a montage of daily updates as the … READ MORE


FUTURA x Stash x Wane – RECON Re-Launch Mural | Video

You wouldn’t notice looking from the outside. But with each generation of new entries to the so-called street culture, the further it deviates from the true origin. In sensing the time is right, graffiti artist Stash is re-launching his iconic label RECON once again. To coincide with … READ MORE


FUTURA x Supreme – Hooded Pullover + Snapback Cap

A staple of Supreme‘s lineup every season is the brand’s signature fleece hoodie. Made by CYC and constructed with heavy-duty, seemingly indestructible cotton fleece, the Supreme hoodie is a quality garment that’s worth every penny. A standout this season is a pullover emblazoned with FUTURA‘s Supreme logo, … READ MORE


FUTURA x Clarks Wallabees | Available Now

Clarks Originals and FUTURA have a healthy relationship lasting many years producing limited edition Wallabees and the latest offering has finally became available. Unlike the usual soft style of Wallabees, these versions are constructed using ballistic nylon on the uppers, strengthen up the exterior. Blue and black … READ MORE


FUTURA x Kaneko Optical – Sunglasses

Just in time to shield your eyes from the harmful UV rays, the sunglass project with FUTURA and Kaneko Optical is back again this season. Similar to the initial project, there are three sunglasses made in thick tortoise, black and clear celluloid frames. Each pair is carefully … READ MORE


Freshness Week In Review: 5/02/2011 5/08/2011

There’s obviously one story that defines this week, but for a round up of the happenings the in worlds of streetwear, sneakers, gear, art, and culture, read on. First up was another welcome charity effort, this time by marquis European retailer Oki-ni, who stepped up with a … READ MORE


CARBON – FUTURA Live Painting | Melbourne

While it recently hosted CARBON, a three-day event on street fashion, design and culture, a little known fact that Melbourne is the largest creative hub in Australia. So naturally, the forum drew hundreds of spectators to forums with notable speakers like Bobby Hundreds, Greg Rivera, Noah Callahan-Bever, … READ MORE


Freshness Week In Review: 3/27/2011 4/3/2011

It’s been another busy week of collaborations, art, design, cars, shoes, and everything else that makes up our world. We can’t touch on everything here, but here’s a recap of a few of the bigger stories of the week. First off, the trailer for the soon-to-be-released Freshness-exclusive … READ MORE


FUTURA LABORATORIES – Bronx BBS Sweat Award Jacket | Available Now

As timeless as they are, varsity jackets have dominated the fashion scene for couple of seasons now  For FUTURA LABORATORIES however, its something completely different.  A hybrid between a hoodie sweatshirt  and a varsity jacket, its cotton jersey construct makes it an ideal transitional piece between seasons … READ MORE

Da Vinci Number 1


Art should never be too hard to acquire and FUTURA is making sure that fans can get their hands on his art by making them accessible. FUTURA LABORATORIES are releasing a new series of print works by FUTURA entitled Da Vinci series. In short it is a … READ MORE


FUTURA x 12ozProphet Feature | Video By Allen AKA

Within the bundles of videos and short films, few can claim the category “feature”, where the breadth of the subject and the way to document the moment is so well choreographed, the audience feel as if they were part of the process. This is what Allen AKA … READ MORE