HUF – Spring 2013 Footwear Collection | Delivery 2
HUF has dropped the second delivery of its Spring 2013 footwear collection, featuring a mix of silhouettes done up in classic materials. Standouts include the slip-on Genuine featuring a “Fuck It” all-over print, the high-top Hupper finished in tiger camo, and the low-top Mateo adorned with HUF’s … READ MORE
HUF Joey Pepper Pro Signature Shoe
Featuring vulcanized construction and a classic silhouette, the alliterative Pepper Pro from HUF represents Joey Pepper’s first signature shoe. The suede upper has reinforced toecap, ollie and heel areas, complemented with tonal canvas quarter panels accented with woven nylon detailing. Additional details include a perforated toe and … READ MORE
PROJECT Show Las Vegas – HUF HR-1 Runner 2013 Preview
Offering a more traditional look compared to their wild black and white collab with HAZE that we previewed earlier is this rugged-looking HUF HR-1 Runner. Making its debut at the PROJECT Las Vegas trade show, HUF returns back to their skateboarding roots, but this time with a hiking … READ MORE
PROJECT Show Las Vegas – HAZE x HUF 2013 Collaboration Collection | Preview
At this week’s PROJECT Las Vegas trade show, HUF previewed an upcoming collaboration with legendary graffiti artist Eric Haze, better known simply as HAZE. Similar to the last collaborative release from the two names, the pieces are made up of apparel and accessories, both finished in an … READ MORE
Hall of Fame x UBIQ – Philadelphia Pop-Up Shop Collaboration
Despite seemingly being special and exclusive, there is no doubt that collaborations projects are a dime-a-dozen these days. On top of that, the major problem with limited editions is their very small run of products or short sales period. Los Angeles-based streetwear boutique and label, Hall of … READ MORE
HUF – Spring 2013 Collection – Delivery 1 Lookbook
Just in time for the launch of the first delivery products from their Spring 2013 Collection, HUF unveils the corresponding lookbook in their usual manner. Shot entirely by Brian Kelley, the static catalog features friends and sponsored riders; Rob Gonyon, Emilio Cuilan, Ritchard Swain, and Phil Rodriguez. … READ MORE
HUF – Plantlife Socks – Valentine’s Day Pack
Gearing up for Valentine’s Day this year, HUF has prepared an interesting item for budding lovebirds. For those who are sick of getting the same old chocolate or flowers, how about these Valentine’s Day edition of the popular Plantlife Socks. Not only are these colored in bright … READ MORE
HUF Joey Pepper Pro Sneakers | Video
The best of collaborations begins with a mutual respect from all parties involved in the project. HUF founder Keith Hufnagel and HUF-sponsored pro rider Joey Pepper have plenty of respect for each other, and it is evident in the brand new shoe they designed. The understated, low-cut … READ MORE
HUF Spring 2013 Collection – Delivery One
San Francisco’s own HUF presents their first delivery of their Spring 2013 Collection, officially unleashing on the world a ton of really solid pieces that again sit at the narrow intersection of streetwear and high-end design that only a brand like this can hit. Including a variety … READ MORE
HUF 10th Anniversary – Photo Tee Series By Skin Phillips
It is only fitting that HUF end their 10th Anniversary Photo Tee Series with two living legends in the skateboard industry. Anyone who is fairly familiar with skateboarding should have heard the names Mark Gonzales and Skin Phillips at some point, as their contribution to the growth … READ MORE


