U.S. Open of Surfing – Hurley x James “Dalek” Marshall: Prism Break | Event Recap
It wasn’t only music, Hurley also realized early in its brand history that art is also the glue which bind the creative process together. A reason why it capitalized the event space on its corporate campus to host a rotation of art installations, including the most comprehensive … READ MORE
U.S. Open of Surfing 2011 The Sounds | Event Recap
Asked anyone who lived long enough to recall U.S. Open of Surfing as the United States Surfing Championships and they will tell you how dire the situation was just a few years ago. Like the sport it represented, the event’s popularity tend to ebb and flow with … READ MORE
U.S. Open of Surfing 2011 – Hurley “Walk The Walk” Fashion Show | Event Recap
With hosts Vanessa Hudgens, with new haircut, and Tristan Wilds, the Hurley Walk The Walk fashion competition took over the U.S. Open Music Stage on Huntington Beach, California. Enshrouded by a wave of some 10,000 spectators, with 60,000 others viewing on numerous Jumpotrons, celebrity judges of various … READ MORE
Hurley x Nike Sportswear Air Max 90 Hyperfuse | Available Now
This afternoon, Nike Sportswear 21 Mercer will join the elected few retailers to get the Hurley x Nike Sportswear Air Max 90 Hyperfuse. Of the 500 pairs available worldwide, only 21 Mercer, along with Nike Santa Monica, Salvation Irvine, 225 Laguna, and the just opened Salvation Malibu, … READ MORE
LIVERY DESIGN GRUPPE x Hurley – Phantom 4D Fixed Gear Bicycle
The new Phantom 4D from Hurley is a revolutionary boardshorts that utilizes the Nike Flywire technology alongside with the first-of-its-kind biomimic waistband. Constructed with patented Phantom methodology, it also features a 4-way recycled super-stretch fabric that is both water-proof and responsive to movement. With help from artist … READ MORE
Hurley x Nike Air Max 90 – Phantom 4D
After flexing their technological ability on a pair of pair of Phantom 4d boarshorts, Nike and Hurley again team up for a re-working of the Air Max 90. This model features the artwork of graffiti artist Dalek, whose signature can be seen on the tonal inner heel … READ MORE
mastermind JAPAN x Hurley – Board Shorts + Beach Tote | For Ron Herman Sendagaya
Since August 2009, California transplant Ron Herman been overlooking a particular junction at Sendagaya neighborhood of Tokyo, not far from SOPH. Tokyo and other trend setting boutiques. Now after an extensive renovation, with an increase in space and the addition of RH Cafe, Ron Herman Sendagaya will … READ MORE
TRON: Legacy x Hurley
Hurley loves the collaboration opportunities as much as anyone, so it’s no surprise that the company – which has come a long way from boardshorts – is among those partnering with Disney to offer TRON: Legacy themed apparel. Hurley is releasing a full TRON-themed capsule collection, including … READ MORE
Hurley x Pendleton – Fall 2010 | Available Now
It is about the escape to the great outdoors, the abandonment of everyday stressors however briefly. That was the notion when 2 American icons, Hurley and Pendleton, created a limited collection last year. Its popularity and success have led the collaborators to launch another collection this season, … READ MORE
Hurley x Pendleton x SATURDAYS – Pop-Up Shop Opening | Event Recap
Despite the -10 temperature, little over 100 people dropped by SoHo neighborhood of New York last Thursday evening to mark the opening of the special Hurley x Pendleton Pop-Up Store. Situated within SATURDAYS, the newly opened surf shop (Yes! a surf shop in middle of NYC) … READ MORE
