2012 Nike Festival of Sport – Shanghai | Preview
Thanks to the success of last year’s Festival of Sport, Nike China is staging a sophomore effort later this week with the city of Shanghai taking center stage once again. In part a continuation of the just finished Summer Olympics in London, the 2012 Festival of Sports … READ MORE
Nike Basketball 1992-2012 Nike Zoom KD IV (2011)
The Nike Zoom KD IV was born in 2011, brought to life by lead designer Leo Chang after receiving a clear and simple mission from Kevin Durant: “I want it light and I want it tight to my foot.” As with all signature shoes, they need to reflect the … READ MORE
Nike – Insider Access to USA Basketball | Video
Nike Basketball gives us an inside look at the collective mindset of both the 2012 USA Men’s and Women’s Basketball teams. A video dedicated to the men’s squad features interviews with Kobe Bryant, LeBron James, Kevin Durant, Deron Williams, Andre Iguodala, Tyson Chandler, James Harden and Coach … READ MORE
Skullcandy – Take a Supermodel to Work: Episode 1 – Kate Upton, Kevin Durant, James Harden | Video
It looks like Terry Richardson might have stole Skullcandy‘s “thunder” this morning. Only an hour after Richardson uploaded his video of model Kate Upton doing the Cat Daddy, Skullcandy unleashed the first episode of Take a Supermodel to Work series, featuring OKC Thunder‘s Kevin Durant, James Harden, … READ MORE
Nike N7 Zoom KDIV
If you tuned into the Thunder/Clippers game last night, you probably saw a sweet new pair of sneakers on Oklahoma City’s leading man, Kevin Durant. Much like his late game performance, these Nike N7 Zoom KDIV’s are eye-catching and smooth and are targeted for a wide release … READ MORE
Sprint – “Kevin Durant vs. Doodle Jump” Commercial | Video
Doodle Jump? Sure that little creature from the iPhone game of the same name has got hops, but he’s nowhere near Kevin Durant when it comes to getting aerial. KD knows this, but do you? In this commercial that popped up over during the 2012 NBA All-Star … READ MORE
Nike Zoom KD IV – 2012 NBA All-Star Game – Space Exploration Pack
The Nike Zoom KD IV has quite a bit of competition even within the isolated realm of Nike Basketball designs, vying for your attention alongside mainstay sneakers from the LeBron and Kobe lines. Nevertheless we’ve seen it make waves again and again, and we’d be pretty surprised … READ MORE
Nike Basketball – Black History Month Collection
Nike Basketball presents the limited edition 2012 Black History Month collection, featuring the Kobe VII System Supreme, Zoom KD IV and LeBron 9. All three shoes carry a dark grey base color, along with a signature graphic print made up of a rainbow of vivid colors inspired … READ MORE
Nike Zoom KD IV – Black History Month
Nike is celebrating Black History Month with special design treatments across signature collections from the brand’s roster of superstar athletes. The recurring motif of black and vibrantly colored accents in geometric patterns is applied to great effect on the low-profile Nike Zoom KD IV. Featuring a black … READ MORE
NIKEiD Zoom KD IV iD | Available Now
This last day of the month might just be the busiest one so far for Nike‘s customization program, NIKEiD. A slew of product additions that started with Nike Hyperenforce iD. Now its Kevin Durant‘s signature, the Nike Zoom KD IV iD’s turn. A vast range of design … READ MORE


