NIKEFUEL – “Makes Life A Sport” Announcement | Event Recap
Since becoming its host in 2009, comedian Jimmy Fallon has made his show “Late Night with Jimmy Fallon” an impromptu platform for debut on the latest gadgetry. This morning was no exception as media/press from around the globe gathered for the announcement of Nike+ FuelBand. With ?uestlove‘s … READ MORE
Nike Zoom KD IV “Year Of The Dragon” Packaging
With each passing day the Chinese New Year draws closer, and it seems like every day we get an updated look at the ‘Year of the Dragon’ collection from Nike Basketball. The underdog model of the quartet has to be the Nike Zoom KD IV, as Kevin … READ MORE
Nike Year of the Dragon Collection
Nike is set to release a collection centered around the Chinese Zodiac for the 11th year in a row, a tradition that’s highlighted this time around with the auspicious Year of the Dragon. Having profiled the individual sneaker styles that make up the collection, we now present … READ MORE
Nike Zoom KD IV – Year of the Dragon | Officially Unveiled
In the annals of Chinese Horoscope and written records over the last 2 millenniums, five elementals: Metal, Water, Wood, Fire and Earth, govern all things living and non-living. So as the Lunar New Year, better known as Chinese New Year, approaches, billions around the world will usher … READ MORE
Nike Zoom KD IV – “Nerf” | Release Reminder
Finally for this evening, last but not least, is the Nike Zoom KD IV “Nerf“. With only a handful, quite literally, of retailers to offer them tomorrow morning, these colorful renditions of childhood favorites will be among the most difficult, as well as the most sought after, … READ MORE
Nike Zoom KD IV Nerf Edition | Release Info
Nerf and basketball have a storied history formed by years of bedroom door dunk contests and refined in office cubicles around the world. Now, with the much-anticipated release of the Nike Zoom KD IV finally set for December 17, Nerf’s relationship with the game is launched to new … READ MORE
Nike Zoom KD IV – Christmas
Is the Nike Zoom KD IV killing it or what? The latest signature shoe for Oklahoma City’s big man Kevin Durant hasn’t been around for very long but it’s already making quite a splash thanks to the exciting combos we’ve been treated to like the Weatherman and … READ MORE
Nike Newspaper – Never Stop: The LeBron James Issue
To coincide with the win gained during last evening’s LeBron’s Flag Football Classic, Nike published Never Stop: The LeBron James Issue, a free paper that takes an in-depth perspective on the man who would be king. From an illustrative look of the man and his life by … READ MORE
Nike Zoom KD IV – Weatherman Edition
In life there are always many what if’s and what if Kevin Durant didn’t pursue a career as a professional basketball player? We may still have seen him on television, but giving us insightful news on the weather rather than playing ball. Perhaps it was great for … READ MORE
Nike Zoom KD VI – Kevin Durant + Leo Chang Discuss About Its Design | Video
Stepping out from his workstation, Leo Chang, the lead designer for Nike Basketball, sat with Kevin Durant for a brief moment to talk about the new Nike Zoom KD IV. Lavished with all forms of technical advancements, including the new Adaptive Fit technology for a more effective … READ MORE
