Nike Zoom KD IV Officially Unveiled
Nike Basketball Footwear Design Director Leo Chang will be the first to tell you the challenges his team faced during the development of all Nike Zoom KDs, from I to the upcoming IV. The difficulties are generally the same for all designers of players’ signature footwear – … READ MORE
Nike Basketball – Basketball Never Stops
While we may have just gotten word that the NBA has canceled all games through November 30th, basketball lives on in the hearts and minds of athletes who play the game simply for the love of the game. That’s the simple yet compelling message behind Nike‘s “Basketball … READ MORE
Nike Zoom KD IV – NERF
Certainly not letting the current NBA dispute slowing them down, Kevin Durant and Nike Basketball will be launching the Nike Zoom KD IV – NERF Edition next month. A tribute to his upbringing, the NERF edition is in reference to the colorful playset created by toy maker … READ MORE
Nike MAG 2011 – Back For The Future
When the original Back to the Future creative team learned of Nike’s desire to support Fox’s foundation with the release of the 2011 NIKE MAG shoes, Executive Producer Frank Marshall joined the effort. A concept was hatched to develop a “Lost Scene’ to honor the original Back … READ MORE
Kevin Durant Rocked Harlem’s Rucker Park With 66 Points | Video
Where does Kevin Durant go during the off season? One thing for certain, its not some R/R time at Disney World. After a quick meet and greet tour in China on behalf of Nike Basketball, the NBA scoring champion took the opportunity to play at Harlem’s Rucker … READ MORE
Nike Zoom KD III LS – “Scoring Title” Home PE
We told you in a previous post about Kevin Durant’s tour of China as he launched his signature shoe there. That shoe, the Nike Zoom KD III LS, is for now a Chinese exclusive, though there are plenty of fans who are hoping for an eventual stateside … READ MORE
Nike Basketball – Kevin Durant 2011 China Tour – Nike Zoom KD III “Scoring Title” Home PE + China Exclusive T-Shirts
With a declaration of his eligibility in the 2007 NBA Draft, Kevin Durant ushered in a new generation of basketball players. This week, the winner of 2 consecutive NBA Scoring Champion titles will kick-off something of another kind – his very first grand tour of China. First … READ MORE
Nike Zoom KD III iD – LeBron 8 V/2 Entourage Design
Not to worry, you ARE seeing doubles. With keen eyes on colorways, NikeTalk member known only as gentry187 created this doppelganger of LeBron 8 V/2 Entourage, only in the form of Kevin Durant‘s signature shoe, the Nike Zoom KD III. With an inclination for creativity, help from … READ MORE
Freshness Week In Review: 2/14/2011 2/21/2011
Even excluding international affairs, there was definitely no shortage of news this week. The attentions of the sports world and beyond has been focused on All Star Weekend for weeks; the event has finally arrived, bringing with it a deluge of product tie-ins, major ad campaigns, and … READ MORE
EA Sports x Nike Zoom KD III – EA Sports Special Edition | Available Now
As with most of his admirers and fellow basketball players, Kevin Durant is an avid gamer himself, all the more poignant for the NBA All-Star to create a special edition with video gamer publisher, EA Sports. Based on his signature Zoom KD III from Nike Basketball, Durant … READ MORE
