Nike Kobe VII System Supreme “Year Of The Dragon’ – Special Packaging
Following last week’s teaser look at the special packaging for the Year of the Dragon-edition of the Nike Kobe VII System Supreme, we can reveal a spate of new images that showcase the interior of the custom box. The sturdy slide-out box is broken up into two … READ MORE
Nike Basketball – KOBESYSTEM: Success for the Successful
A system for success catered to successful people, the KOBESYSTEM is by far the most poignant motivational tool out today. More so than How to Win Friends and Influence People and certainly more effective than Oprah Winfrey sponsored program, The Secret. It is also the most humorous … READ MORE
Kobe Bryant x Nike Sportswear K.O.B.E. Collection Spring/Summer 2012 | Preview
Very much his own person on the courts, basketball’s Kobe Bryant extrudes the same confidence off the courts. Rather than having trends set his styles, he takes initiative and creates his own. Hence, the K.O.B.E. Collection by Nike Sportswear. Short for Know, Originate, Battle, and Elevate, the … READ MORE
Nike Zoom Kobe VII System – Shoe Science
A new video from Nike Basketball breaks down the “Attack Fast” insert of the Kobe VII System. As Nike Creative Director Eric Avar explains, the Attack Fast midsole incorporates two Zoom heel bags: a large volume heel Zoom bag and a lower profile forefoot Zoom bag that … READ MORE
Nike Zoom Kobe VII – Year of the Dragon Packaging
There are many things that set sneakerheads apart from the casual footwear consumer, but one of the more confounding traits we share is the undue attention we lavish on sneaker packaging. While we’ll readily admit the box adds nothing to the shoe itself, it is part of … READ MORE
Everyone is on the #KobeSystem
In a new ad from Nike Basketball, professional skateboarder Paul Rodriguez admits he initially believed the #KobeSystem was a pyramid scheme. Thanks to Serena Williams’ advice, he now knows it’s Kobe laying down some real truths. “Truths that you didn’t even know were even true,” he adds, … READ MORE
Nike Destroyer Jacket – Kobe All Black Edition
One of the more intriguing narratives in this year’s shortened NBA season is the state of the L.A. Lakers, who saw the departure of longtime coach Phil Jackson, the inexplicable trade of Lamar Odom for a first-round draft pick from Dallas, and the emergence of Andrew Bynum … READ MORE
Nike Zoom Kobe VII System Supreme – Big Bang
Among the 88 star constellations designated by men since the ancient times, not one is related the black mamba, not one till now. Introducing the Big Bang edition for Kobe Bryant‘s new Nike Zoom Kobe VII System Supreme, one with the entire galaxy superimposed on its upper … READ MORE
Nike Year of the Dragon Collection
Nike is set to release a collection centered around the Chinese Zodiac for the 11th year in a row, a tradition that’s highlighted this time around with the auspicious Year of the Dragon. Having profiled the individual sneaker styles that make up the collection, we now present … READ MORE
Nike Zoom Kobe VII System Supreme – Year of the Dragon | Officially Unveiled
After the realm of heavenly beast with the Air Jordan 2012 – Year of the Dragon, the Nike Basketball leads us to a more “grounded aspect” of Chinese culture – Chinese Kung Fu. As part of the Year of the Dragon quartet by Nike Basketball and Jordan … READ MORE


