Nike Hyperdunk 2012 Kyrie Irving PE
Kyrie Irving displayed enough promise during his one injury plagued year at Duke University that the point guard was selected first overall in the 2011 NBA draft. It was an investment that yielded almost immediate dividends for the Cleveland Cavaliers, with Irving earning Rookie of the Year … READ MORE
ALIFE: Courtyard Session – Pepsi MAX x Kyrie Irving x Cheif Keef & French Montana | Event Recap
The best way to describe it would be the term “Doubleheader”. After the Rick Ross, Omarion, Meek Mill, Wale, and Stalley brought down the house on Tuesday night for their ALIFE: Courtyard Session appearance, the crew worked quickly for another Courtyard Session yesterday night. While the paint … READ MORE
ALIFE x Pepsi MAX x Kyrie Irving – Conversation with Treis Hill & Jesse Villanueva | Video
All of the sudden, New York City’s Lower East Side is now a Mecca for the game of basketball, albeit temporarily. In addition to the just opened Nike Rivington Court, its neighbors at ALIFE are in the midst of completing their most recent project with pro basketball … READ MORE
Pepsi MAX & Kyrie Irving Present: “Uncle Drew”
NBA Rookie of the Year Kyrie Irving goes decidedly old school in this entertaining short film for Pepsi MAX. Under the guise of “Uncle Drew” — an old timer who grew up watching the Big O and Wilt, who has no time for flashy shoes and all … READ MORE
Nike Festival of Sport 5 Mintues with Nike Basketball Players
In this, our last conversation with the athletes participated at the very first Nike Festival of Sports, we talked with New York Knicks Power Forward Amare Stoudemire, who found something quite “phenomenal” during his visit to China. We also squeezed some time in with 19-year-old virtuoso Kyrie … READ MORE
Nike Festival of Sport – Closing Ceremony
Produced by: Dan Hwang Written by: Poe In dramatic fashion, the 3 MCs on stage brought out each athletes in attendance through the sea of gathered spectators last evening as the first ever Nike Festival of Sports concluded. The 4-day long event, filled with activities in basketball, … READ MORE
Nike Festival of Sport Opening Ceremony
Produced by: Dan Hwang Written by: Poe Months of planning, weeks of coordination, and days of rehearsals all led to these few hours. Management, employees, volunteers, and security personnel all fixated at the monitoring station behind the grand stage made for this very moment, the statement of … READ MORE
