Tag results for: LeBron James

sprite-6-mix-by-lebron-james

Sprite 6 Mix by LeBron James

LeBron James‘ new deal with Sprite is more of a full collaboration than a simple endorsement agreement. Dubbed Sprite 6 Mix, the revamped beverage features Sprite’s signature lemon-lime flavor with a dash of cherry and orange flavors. The flavor formulation, packaging graphics and product name were all co-developed with James, … READ MORE

nike-lebron-11-anthracite-release-info-01

Nike LeBron 11 “Anthracite” | Release Info

We Nike heads know “Anthracite” as a familiar, oft-used color in the Nike color palette. Literally speaking, anthracite is a dense, hard variety of coal that burns with a clean flame, making it an apt metaphor for LeBron’s game. Consequently, the colorway is a fitting one for … READ MORE

nike-lebron-11-elite-team-00

Nike LeBron 11 Elite Team

With the NBA Playoffs and Finals fast approaching, Nike and its Nike Basketball division just introduced its annual “Elite Series” editions. With design specifications created around the playing styles of LeBron James, Kobe Bryant and Kevin Durant, the trio of signature footwear gets a range of improvements … READ MORE

nike-lebron-11-hornets-626374-500-01

Nike LeBron 11 – “Hornets”

Easily mistook for the new Summit Lake edition at first, the Nike LeBron 11 “Hornets” is finally making its way to Nike Basketball retailers worldwide. After LeBron scored a career high of 61 points against the Charlotte Bobcat (soon to be Charlotte Hornets again) on Monday night, … READ MORE

nike-lebron-11-diffused-jade-release-info-0

Nike LeBron 11 “Diffused Jade” | Release Info

The Diffused Jade Nike LeBron 11 drops tomorrow, and we’ve got the release info and extra preview shots to prove it. Featuring a solid black upper across both its Hyperposite paneling, the Diffused Jade accent pops alongside hits of light crimson for the eyelets and woven into … READ MORE

nikeid-gumbo-collection-01

NIKEiD NOLA Gumbo Collection for 2014 NBA All-Star Game | Available Now

With just two days to go before the official kick-off of the 2014 NBA All-Star Game Weekend in New Orleans, Nike Basketball unleashed the complete customization program onto the NIKEiD initiative. Inspired by that most famous Louisiana dish, the gumbo, the NIKEiD NOLA Gumbo Collection features the … READ MORE

nike-lebron-11-gs-laser-crimson-release-info-0

Nike LeBron 11 GS “Laser Crimson” | Release Info

It looks like Fruity Pebbles may be the next breakfast of champions, which LeBron James claims as his favorite breakfast cereal and Nike uses as inspiration for their latest full range of LeBron 11 GS. More formally known as “Laser Crimson,” the new colorway features a Fruity … READ MORE

nike-basketball-nola-gumbo-league-collection-for-2014-nba-all-star-game-03

Nike Basketball “NOLA Gumbo League Collection” for 2014 NBA All-Star Game

New Orleans is a city with a style all its own, and at its core is a mix of different cultures and traditions — similar to gumbo, if you will — that come together to create its own identity. Central to that identity is an aptitude for … READ MORE

nike-lebron-11-gator-king-nola-gumbo-league-collection-02

Nike LeBron 11 “Gator King” – NOLA Gumbo League Collection

In anticipation of the 2014 NBA All-Star Game, Nike Basketball and LeBron James pay tribute to host city New Orleans with the NOLA Gumbo League Collection. The gumbo moniker is a reflection of the city itself, made up of a distinctively eclectic mix of unique characters, music, cuisine … READ MORE