Tag results for: LRG


LRG Artist Driven: Los Salvajes In Puerto Rico | Video

Visit any travel site about vacationing in Puerto Rico and you’ll encounter warnings about La Perla, a small seaside neighborhood in historic Old San Juan. A barrio notorious for its poverty and high crime rate, La Perla is just the kind of setting photojournalist KC Ortiz prefers … READ MORE


LRG x KC Ortiz – Limited Edition “Los Salvajes” Photo Book

Chicago-based photojournalist KC Ortiz describes the focus of his work as casting a light on the world’s forgotten and overlooked. His mission has taken him to remote regions throughout the Third World, where the common currency is hopelessness and violence. He’s documented the Hmong insurgency in Laos … READ MORE


LRG x Pose One x IronLax Limited Edition Spray Can | Available Now

A reminder its never to far from its roots, Lifted Research Group (or simply known as LRG) along with graffiti artist Pose One formulated a special spray can in honor LRG famous “Green Beast” – the Scumbag Smoking Giraffe. Produced in part by Australian paint company IronLak, … READ MORE


LRG x FALLEN Coronado | Available Now

Skater Tommy Sandoval’s pro-model shoes from FALLEN Footwear underwent a make-over recently, courtesy of LRG. The exclusive re-design left all of the functional aspects intact while “went to town” with its appearance. In a layering of 2-tone denim, LRG also added accents in its signature green and … READ MORE


Entree – Tribute Wall To Jonas Bevacqua & LRG Family | Video

its been a week since the unexpected death of Jonas Bevacqua, the designer best known for his entrepreneur spirit in creating the Lifted Research Group, or LRG. While the world still reeling from the shock, tributes and condolences are flooding in. This includes Brooklyn-base clothing label entree, … READ MORE

Robert Right of Lrg,Bun B and Jonas Bevacqua of Lrg

R.I.P. – Jonas Bevacqua 1977 – 2011 | Founder of LRG

Jonas with Diddy during Magic, 2007 When I heard the news earlier this morning, I didn’t want to believe it. But as twitter filled with words of remembrance for the founder of LRG Jonas Bevacqua, the shock finally hit. Our prayers and thoughts go out to  friends … READ MORE


LRG x Aloe Blacc – “I Need A Dollar” | Video

His soulful voice often betrayed his true as someone much older. But Fresh Music subject, singer Aloe Blacc, is nevertheless wise, or wiser, than many of his contemporaries. Partly due to his struggles in the often unforgiving music industry, partly because the growth of illegal download from … READ MORE

LRG Spring 2011 collection 1 2

LRG – Spring 2011 Collection | Delivery 1

LRG is taking an ambitious approach to the new year, with a 10-part series of releases planned from the 12-year old clothing company. For delivery one, the brand left it’s California base and traveled North to the beautiful San Juan Islands off the Washington coast, to shoot … READ MORE


Karmaloop x LRG – Good School Capsule Collection | Available Now

Sure, it never gets that cold in SoCal, but Costa Mesa’s LRG has those residing away from the Californian sunshine taken care of for the Fall/Winter 2010 season. LRG has teamed up with Karmaloop to create a capsule collection exclusive to the retailer. The collection features the … READ MORE


Freshness Week In Review: 27/09/2010 – 01/10/2010

Perhaps after this past week, Steve Jobs should be worried. Very worried. Because while it is no longer alone in the tablet market, its cellular competitor, Blackberry, has announced its new tablet, the Blackberry PlayBook, which proves to be a strong contender in the market currently dominated … READ MORE


LRG – Holiday 2010 Collection Lookbook | Delivery 1

An interesting statement with the flair of an oxymoron, LRG, had decided that Alpine is high as hell this season, but they are determined to scale it in style. The Holiday 2010 collection from SoCal’s LRG has been tried and tested in the powder, with the brand’s … READ MORE