BAPE Spring/Summer 2011 Collection Lookbook
The prognosis of its demise is a bit premature. In fact, the recent sale of A Bathing Ape (BAPE) to Hong Kong’s I.T Ltd. Maybe a boost to the label. It certainly will free up available time for Nigo and BAPE’s design team to revitalize parts of … READ MORE
Freshness Week In Review: 2/06/2011 2/13/2011
A week after news broke of the do-or-die sale of A Bathing Ape, Nigo is still in the news. Industry publication WWD ran the first post-sale interview with Tomoaki Nagao, aka Nigo, and this week also brought a preview of the Spring Summer 2011 lineup from the … READ MORE
Freshness Week In Review: 1/31/2011 2/06/2011
Mid-Winter isn’t the hottest time of year for retail, but it’s often a busy time of year for the business side of fashion: upcoming collaborations are announced, Spring/Summer collections are previewed, and of course there are multiple buyer’s shows. This past week included all of those, but … READ MORE
Freshness Week In Review: 1/09/2011 1/15/2011
Yes, there was another major snowstorm this week, but most places took it in stride and moved on. In Freshness culture, it was a pretty busy week in Nike world (which isn’t that remarkable in and of itself). The Swoosh announced releases covering SB, ACG, Jordan, and … READ MORE
BAPE Pirate Store London
The swashbuckling adventure continues as A Bathing Ape Pirate Store finds its way to the City of London. First time appearance on the continent of Europe, the BAPE Pirate Store London will be offering hard to find items at discounted prices. In addition, the temporary retail concept … READ MORE
A Bathing Ape x Stussy Survival Of The Fittest | Final Delivery Available Now
By now, there is no need of introduction on this collaboration, Survival of the Fittest Collection from Stussy and A Bathing Ape. And as the world usher in the year 2011 over the weekend, so did most Stussy Chapter Stores and BAPE retail locations with the final … READ MORE
BAPE Store Beijing – Grand Opening | Additional Photos
If you visit the trendy San Lit Tun Village pedestrian mall in Beijing this weekend, you will be quick to notice a new structure the center of attraction, the standalone mall by Hong Kong’s I.T. Group. Along with Beijing’s first ever COMMME des GARCON flagship, the mall … READ MORE
BAPE Store Beijing – Grand Opening | Event Recap
The New Year celebration started early in the city of Beijing as A Bathing Ape and its distributor I.T. opened the doors to BAPE Store Beijing just a few hours ago. Despite the prior confusion about the time of the opening, mostly due to a typo on … READ MORE
WONDERWALL x NIGO – CURRY UP Restaurant
Aside from his market showmanship, what people often don’t know about Nigo is his impeccable talent for trend forecasting. While others opened hair salons for adults, the founder of A Bathing Ape was quick to realize parents were more willing to splurge on their children instead of … READ MORE
HUMAN MADE By NIGO – Stadium Jacket | Elk Leather & Sheep Skin
Like all who enjoys the good life, NIGO (of BAPE) has a natural inclination to finer things this world has to offer. So expect no less when it comes to designing his new venture, HUMAN MADE, and its branded Stadium Jacket. Though the silhouette is mostly on … READ MORE


