Nike+ Creates New Interactive #MakeItCount Video
Last year, Casey Neistat packed his bags, called a friend, and set off on a 10-day, 34,000 mile trip around the world blowing all the cash that Nike gave him to create a video promoting their new Nike FuelBand. The result was a four-and-a-half-minute film for their … READ MORE
NikeFuel Missions – First Interactive Game Powered by Nike+ and Everyday Movements
Finding your motivation flagging since you first purchased your Nike+ FuelBand? Log onto NikeFuel Missions, the first game to use NikeFuel to unlock events and content when the user earns a specific amount. Each mission is played against the clock, with Nike athletes like Calvin Johnson, Allyson … READ MORE
Nike Announces the First Nike+ Accelerator Program for Tech Upstarts
Nike has quickly gained as much prominence in the performance technology arena as their Swoosh-branded apparel has on the proving grounds around the world. Taking the tools, strategies, and innovative products formerly only available to the pros, Nike and their Nike+ system has given the weekend warrior … READ MORE
Nike+ FuelBand – “White Ice” + “Black Ice” | Available Now
Along with the original “Black Steel”, Nike just added the new “White Ice” and “Black Ice” colorways to its Nike+ FuelBand product line. In addition, the athletic equipment giant also expand retail distribution throughout United States, Canada, and Great Britain in order to meet increasing demands. More … READ MORE
Nike+ FuelBand “White Ice” + “Black Ice” – New Colorways | Release Info
Since the launch back in February 2012, global demands for its Nike+ FuelBand have been such that the athletic equipment giant decided to expand distribution in United States, Canada, and Great Britain starting on October 31st. In addition, Nike will add two new colorways, “White Ice” and … READ MORE
Nike+ FuelBand “Ice” Clear Colorway | Available Now
Following its public debut on the wrist of tennis star Serena Williams last month at Wimbledon, the Nike+ FuelBand “Ice” is arriving now at retailers. Like its solid black counterpart, this limited edition version sports the same LED display with a translucent exterior, offering an entirely different … READ MORE
Nike #GAMEONWORLD Los Angeles | Event Recap
This past weekend, Nike held an event in Los Angelles to officially debut their newest line-up of shoes, the Lunar Hyperdunk+, the LunarGlide+4, the Lunar TR1, and the Lunar Hyper Workout+ and to celebrate the launch of Nike+ Training and Nike+ Basketball. Set on a glowing neon … READ MORE
Nike+ FuelBand – “No Regrets: Nigel Sylvester Gumball 3000″ | Video
The Gumball 3000 is a 3,000-mile international road rally hosted each year on public roads around the world, led each year by Maximillion Cooper since 1999. Unlike traditional rally races, this, well, isn’t a race at all — there are no prizes for being first or official … READ MORE
Nike – “Make It Count” Around The World Voyage | Video By Casey Neistat
His personality is what you call “an impulsive one”, but there is never a dull moment in New York film director Casey Neistat‘s life. After entrusted by Nike with an upfront payment to create a commercial for the Nike+ FuelBand, Neistat decided to spend the entire amount … READ MORE
Nike Free 3.0 V3 “Fuel” Quickstrike – Release Info
Just unveiled at the ongoing SXSW (South by Southwest) in Austin, Texas, the Nike Free 3.0 V3 is the perfect complement to the new Nike+ FuelBand system. But for the most of us who can’t visit the temporary NikeFuel Station at the festival, there is relief in … READ MORE


