Tag results for: Nike

Nike got its name of today in 1972 but was founded in 1964 as Blue Ribbon Sports in Beaverton, Oregon. Founders Bill Bowerman & Philip Knight first design was the Waffle Trainer & they have since then put out too many classic models to mention. These classic models and Nike’s smart sponsorship and marketing has made them the worlds largest footwear brand. The famous swoosh logo, which adorns nearly all of Nike’s shoes, is a sign of quality and design perfection.

Nike Kobe X Elite “Rivalry”

The inspiration for the latest colorway of the Nike Kobe X Elite dates back to the Mamba’s high school days. The orange-and-black jerseys of his high school rivals always made Kobe see red, and when the two teams met in a in a semi-final matchup that’s still recalled …

Nike Kyrie 1 “Dungeon”

Despite the menacing moniker, the story behind the upcoming Nike Kyrie 1 “Dungeon” isn’t harrowing as one would expect, though there is physical punishment involved. When it got too dark to shoot hoops out on the court, the young Kyrie Irving would hit the weights down in …

A First Look at the Nike Free 1.0

By now, casual wearers and Nike connoisseurs alike both know that Nike Free technology is intended to accommodate the natural motion of the foot, with flexibility and adaptive support in key areas replacing bulky cushioning. The latest installment in the Nike Free line, the Nike Free 1.0, represents …

The Nike Air Max 95 “Neon” Is Set to Return in Original Form

On the 20th anniversary of the Nike Air Max 95, it’s almost mandatory that the Swoosh release the OG neon green colorway that’s rigorously true to the original. That’s exactly what fans can expect later this month, as the groundbreaking Air Max silhouette is set to hit …

Nike Introduces FLYEASE Technology for Athletes of All Abilities

It started with a letter. High school student Matthew Walzer was about to begin college, but his cerebral palsy made it virtually impossible for him to tie his shoe laces, prompting him to pen a letter to Nike. After all, starting college was daunting enough without having …

Nike Air Max 95 “What The”

The Nike Air Max 95 is the latest Nike silhouette to get the “What The” treatment. The mashup retrospective is a fitting tribute to the iconic Air Max model, which is celebrating its 20th anniversary. While the shoe’s basic framework remains intact — including the mesh and …

Watch “Short a Guy,” Nike’s New Spot Featuring Anthony Davis, Mike Trout and Andrew Luck

Nike‘s latest video spot, “Short a Guy,” features the longest pickup game — spanning a multitude of different sports — on the hottest day of the year. Getting off your skateboard because the guys at a neighborhood basketball court is “short a guy” can lead to a …

Concepts Teases Its New Collaboration With Nike SB

We don’t know if you’ll have to get past the Knights Templar for Concepts‘ upcoming collaboration with Nike SB, but the New England retailers is going all in on a “Holy Grail” theme for the release, complete with teaser images shrouded in a mystical fog. Look past …

Supreme x Nike Skateboarding GTS

After a long run in the spotlight following its 1993 debut, the Nike Great Tennis Shoe – or GTS – saw its run as a dual on and off court model slowly cool. It wasn’t until it was appropriated by skaters like Guy Mariano, Pepe Martinez, and …